Keurig Dr Pepper (KDP) this morning announced a long-term partnership with Mexican beverage company Grupo PiSA to distribute fast-rising sports drink Electrolit across the U.S., filling a major hole the KDP's portfolio that's been missing since watching BodyArmor flee into the arms of Coca-Cola back in 2019.
A new in-store cooler program launched this year by L.A. Libations is leading to national expansion for Saint James Iced Tea and Hawaii Volcanic Water. The new merchandising initiative, dubbed Taste Tomorrow, began in July.
Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week's special co-host is Adam Louras, a founder and partner with Mercenary, who shared his thoughts, questions and feedback with the participants.
Mexican spirits company Casa Lumbre is shifting gears into the non-alc category with one of global sports’ biggest names.
As we approach the holiday season, consumers may be pulling back on their alcohol spending.
In this latest roundup of distribution news, we check in with next-gen hydration brand Local Weather, plus track moves from MAKA, A-Game and Top Note.
Michele Tsucalas and Oliver Buccicone, the founder and CEO, respectively, of super-premium granola brand Michele's Granola spoke about how focusing on “premium simplicity” has enabled it to scale while maintaining its rustic package design and positioning, the brand’s patient path to distribution in conventional grocery and why examining every cost is key to being cash-flow positive and profitable.
Lemon Perfect is bringing on David Kimmell, a former operations head at Onda and Spindrift, as its Chief Supply Chain Officer. Founded in 2017, Lemon Perfect produces a line of sugar-free flavored waters made with lemon juice, positioned as a better-for-you alternative to lemonade.
The Coca-Cola Company reported net revenue growth of 8% during Q3, leading the company to raise its full year topline and bottom-line guidance.
Functional beverage brand Barcode has been building its business through tight connections in the NBA. Now, the L.A.-based brand is upping the stakes from players to teams, announcing today it has been named the official fitness water of the Brooklyn Nets.
Beverage sales in the convenience channel remained “healthy” in Q3 2023, up by 4.4%, despite decelerating from stronger 6.6% growth in Q2, according to the latest Beverage Bytes survey of retailers conducted by Goldman Sachs Equity Research.
After working for nearly seven years developing the technology to “craft a more sustainable sip,” Massachusetts-based Zenso Labs is toasting to its success. Last week, the company announced its entry into the beverage industry via two alcoholic RTDs – a Pear Ginger hard seltzer and a canned Moscow Mule.
Celebrity spirits are growing sales on-premise— and at a premium. Consumers are paying 73% more per drink for a celeb-backed spirit at bars and restaurants, according to Union’s OnPrem Insights which gathers data from over 1,000 high volume accounts using the POS platform.
After a decade building the proof of concept for its sugar removal technology, NewTree Fruit Co. is finally ready to get going.
