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SIG Launches Unique On-the-Go Carton Bottle, SIG DomeMini

SIG announces the launch of the uniquely different on-the-go carton bottle SIG DomeMini. The small-size carton pack offers all the convenience of a plastic bottle and the sustainability benefits of a carton pack.

Bartek Unveils Refortify Product Line

Bartek, the global leader in the production of malic and fumaric acid, is excited to introduce its new brand, Refortify, offering a range of high-quality and versatile electrolytes and fortification salts designed to meet the diverse needs of beverage and vitamin, mineral, and supplement (VMS) manufacturers.

Featured – How to Win in Convenience Stores

Explore the evolving world of convenience with Andy Steele from Olipop and BODYARMOR, alongside Vanessa Walker from NEW YOU BRANDS, as they break down the ever changing convenience store landscape. We'll discuss revenue and velocity expectations, what sustainable success looks like, and the range of players.

Featured – C4 Shares Field & Experiential Marketing Techniques

Calling all Field and Experiential Marketers! Whether you're a food or a beverage brand, join Mari Lee and Katie Geyer of C4 (Nutrabolt) get into the nitty gritty on how to pick events that support your acquisition goals, activation strategies that delight your audience, and how to use this kind of experiential marketing to drive sales velocities in store.

TSI Group Becomes Exclusive Global Distributor of enfinity

Caffeine is evolving to meet the needs of a new generation, and two industry powerhouses are joining forces to make it happen. TSI Group and enfinity energy, LLC are partnering to expand enfinity paraxanthine’s reach in the global marketplace.

Prodec Global Launches CORE ASX by HEBE LIFE

Prodec Global UK Ltd unveils CORE ASX, a new supplement designed to support human wellbeing and optimize athletic performance like never before.

Featured – Case Study: Vital Proteins on Influencers and Ecommerce

While influencer marketing has provided a new path for driving brand awareness, for brands it’s no longer just about paying a celebrity to pose with a product on Instagram. To capture consumers’ attention, dollars and loyalty, digital marketing needs to be omnichannel, with a hand in everything from lifestyle blogs to swipe-up campaigns.