The Tetra Pak 2017 Index focuses on Super Leaders, a newly-defined digital community of early adopters and brand amplifiers, revealing how brands can focus their digital strategies on engaging this new generation of influencers.
Offering twists on the brand’s classic maple and watermelon waters, the new flavors seamlessly enhance DRINKmaple’s current lineup of healthful hydration.
Highlights of the partnership include the newly designed and exclusive nutrition station in the Student-Athlete Facility, in-stadium signage, social media and advertising.
New Age begins rolling out Marley Mate, Pulse adds regional distribution for Natural Cabana coconut waters, while MALK Organic and Vive make gains in California and other Western regions.
Over the first half of 2017, LifeAid landed several major retail placements in the natural and conventional grocery channel, part of the company's transition from an e-commerce-focused business model to one that includes a stronger presence in traditional brick-and-mortar stores.
In a conversation with BevNET assistant editor Marty Caballero, Thomas discussed the origins of Townshend's, a premium tea retailer based in Portland, Ore., and its development of Brew Dr., which has become one of the fastest-growing brands in the breakout kombucha category. This week's episode of Taste Radio is presented by Virun.
DS Smith Plastics’ Rapak and Worldwide Dispensers ?leaders in Bag-in-Box Packaging? will be exhibiting at PACK EXPO Las Vegas Booth #S-6166 (in the Lower South Hall). The PACK EXPO trade show is the world’s largest processing and packaging show of its kind with over 2,000 exhibitors. The event will be held September 25-27, at the Las Vegas Convention Center in Las Vegas, Nevada.
Bulletproof is shooting exclusively into Whole Foods nationwide with its first ready-to-drink line of cold brew butter coffees, a long rumored expansion from the company’s ground coffee and cafe business.
McDonald’s USA announced yesterday a partnership with The Coca-Cola Company, Inc. to introduce ready-to-drink versions of its McCafé line of coffee frappes to retailers in early 2018.
The partnership will also include extensive “The Walking Dead” on-pack and in-store branding and character images on more than 100 million individual Mountain Dew products in store locations nationwide.
Harvest Soul Organic is proud to unveil a new packaging design highlighting its unique whole food beverage line of blended vegetable and fruit juices.
Bontá, the first beverage infused with plant based Mediterranean sourced ingredients, announces today that it has upgraded its bottle and package design offering consumers a more focused message and brand proposition with easier to understand product benefits.
Bevi now offers two SKUs — green tea and rose tea — from Sound as options within its system. Launched in late July, the partnership marks Bevi’s first affiliation with an independent beverage brand.
Soylent co-founder and chief technology officer John Coogan has left the company to pursue independent consulting; Long Island Iced Tea Corp. brings on Rob Stefanizzi; Shawn Sugarman leaves Moon Juice; Sidney Horn joins Halen Brands
