News

Diageo Launches Smirnoff Sourced, a Gluten-Free Flavored Vodka

Smirnoff Sourced is made with 10 percent real fruit juice from concentrate and no high-fructose corn syrup. The new innovation comes in three bold, vibrant flavors including Ruby Red Grapefruit, Pineapple, and Cranberry Apple.

Spirits Consulting Group Acquires Midnight Solutions

Spirits Consulting Group, a leading firm that specializes in brand development for the liquor industry, announced today the acquisition of Midnight Solutions Management, a spirits sales strategy and marketing agency.

Botran Rum Announces Distribution Deal With Shaw-Ross International Importers

Shaw-Ross will focus on the three primary Botran labels, which include Botran Solera, a sophisticated assembly of different rums aged for up to 18 years; Botran Reserva, an exquisite assembly of mature rums aged for up to 15 years; and Botran Reserva Blanca, a light, white rum aged in white American oak for 3 years.

Old Forester Releases Renderings of New Whiskey Row Distillery

Old Forester released eleven renderings of the new Old Forester Distillery at a media event in New York City. The renderings feature the progression of the distillery, capturing the architectural design, barrel to bottling process, and overall tour experience.

Wells Fargo C-Store Survey: Strong Q1 Suggests Big Summer Ahead

Convenience store sales of non-alcoholic beverages were up 6.6 percent for the first quarter of 2016, according to Wells Fargo Securities’ latest “Beverage Buzz” report, which polls retailers representing 15,000 convenience stores across the country.

Cheribundi Now Available in Food Lion Stores

32 oz. bottles of Cheribundi Tart Cherry Juice and Black Cherry Juice can be found in the shelf stable juice aisle in all Food Lion stores.