Water Sensations Now Sold at Whole Foods in Florida, Pacific Northwest
NEW YORK — Water Sensations, a line of natural liquid water infusions, is now being sold at Whole Foods Florida and Pacific Northwest regions and is being distributed by UNFI.…
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Boxed Water Hires Industry Veteran to Lead National Sales
GRAND RAPIDS, Mich. — Boxed Water is Better®, the sustainable packaged water company, today announced that Matt Merson, a senior sales and marketing executive in the food and beverage industry,…
Mercy Nutraceuticals Launches Productivi-Tea
NEW YORK — Mercy Nutraceuticals, Inc., a market pioneer in functional drinks and chewables, today announced the launch of Mercy Productivi-Tea, its new functional beverage formulated to sharpen minds with…
Jack Daniel Distillery Denounces Proposed Change in Designation of “Tennessee Whiskey”
Efforts to Undercut ‘Tennessee Whiskey’ Designation Will Create Inferior Product and Give Upper Hand to Kentucky Bourbon Industry Says Master Distiller LYNCHBURG, Tenn.–(BUSINESS WIRE)–Saying that Tennessee Whiskey is “under attack,”…
Tullamore D.E.W. Marks Major Milestone in Time for St Patrick’s Day
As the world raises a glass to Ireland to celebrate St Patrick’s Day, Tullamore D.E.W. brings Irish whiskey production back to its roots Tullamore D.E.W. celebrates St Patrick’s Day 2014…
Video: Expo West 2014 Profile – The Essential Challenge
For Essentia Water, the challenge is clear: taking the same giant strides that have made it a natural and specialty channel leader and crossing the tracks into conventional channels. The ways the company intends to do so are outlined in the following video, taken from Natural Products Expo West last week.
Peltz Slams PepsiCo Management, “Power of One” Strategy in New Letter
Two weeks after PepsiCo’s board of directors roundly rejected a proposal from Peltz’s Trian Fund Management, in which the investment firm repeated its call for the cola giant to split its snack and beverage divisions into two separate companies, Trian yesterday sent a letter to PepsiCo’s board calling into question the credibility of company management and asking it to provide shareholders with analytical support for its continued reliance on the “Power of One” strategy.
Video: Expo West 2014 Profile — Bhakti Chai Crowdfunds for Capital & Growth
Sometime last year, as Bhakti Chai continued to grow and founder Brook Eddy knew that she’d have to fund that growth, she figured she wouldn’t have much trouble finding angel investors in Boulder, Colo., where the company is based. But when she’d started to exhaust options in her own backyard, she stumbled upon the idea of crowdfunding — the accumulation of contributions from a number of parties — via CircleUp, a leading online platform in equity-based crowdfunding.
5-hour Energy Announces Sponsorship of Oribe Peralta
FARMINGTON HILLS, Mich. — Living Essentials, the distributor of 5-hour ENERGY® shots, today announced the sponsorship of Mexican soccer star Oribe Peralta, striker for the Mexican National Team and MX…
Frava Makes Midwest Push, Scores Distribution Deal with Target
Having carved out distribution in over 500 retailers in the New York metro market, Frava, a line of naturally caffeinated juice drinks, is making its way to middle America, and, later this year, into one of the largest mass retail chains in the country.
IRI Expands Category Architecture Initiative
CHICAGO & ORLANDO, Fla. — CPG manufacturers and retailers eager to elevate revenue and market share must focus on optimizing their category architecture, which is the discipline of enhancing all…
Healthier Future Summit to Feature Food Porn Index by Bolthouse Farms
BAKERSFIELD, Calif. — Bolthouse Farms, one of the largest producers of baby carrots and premium juice beverages in North America, announced today that the company’s Food Porn Index, a website…
AquaBall Secures Distribution at Xtra Mart Convenience Stores
IRVINE, Calif. — True Drinks, Inc. (TRUU), a healthy beverage provider with major entertainment and media company licensing agreements for use of their characters on its proprietary, patented bottles, today…
Video: Expo West 2014 Profile — Vertical Water
Until distributors, retailers and consumers try maple water, they often hold expectations that don’t mirror reality. Rudy Quagliuolo, executive VP of Vertical Water, says as much in the embedded video, which was filmed this past weekend at Natural Products Expo West 2014 in Anaheim, Calif.