News

Mountain Dew to Offer Video Production Grant

AUSTIN, Texas — Mountain Dew® today announced the launch of Green Label Studios: Open Call – a first-of-its-kind nationwide content project inviting content creators of all genres to submit their…

Senomyx Achieves GRAS Status for New Flavor Enhancer; PepsiCo Has Exclusive Rights for N/A Bevs

With news that flavor supplier Senomyx has received regulatory approval for its Sweetmyx product, is PepsiCo closer to a “holy grail” ingredient that CSD companies have long coveted? Yesterday, Senomyx announced that the U.S. Food and Drug Administration has been awarded Generally Recognized as Safe (GRAS) status to Sweetmyx, an ingredient said to enhance the flavor profile of reduced-calorie foods and beverages.

Press Clips: The Effects of the Safeway-Albertsons Merger

When news broke last week of the merger between Safeway and Cerberus Capital Management, the investor group that controls Albertsons, the beverage industry could sense the ripple effects. Among those who were paying attention, the industry’s many tiers understood that the news would significantly alter the retailer landscape in the U.S. However, few reactions had a tone as fatal as that of Jia Lynn Yang, reporter for The Washington Post.

Belvedere Launches New Mango Passion Vodka

Belvedere, the world’s first super premium vodka, is pleased to announce the launch of its newest creation, Belvedere Mango Passion – a refreshing tropical addition to Belvedere Vodka’s collection of…

Gruppo Campari Acquires Forty Creek Distillery Ltd.

MILAN–(BUSINESS WIRE)–Gruppo Campari has reached an agreement to acquire 100% of Forty Creek Distillery Ltd. (‘FCD’), the producer of award winning premium Canadian whiskies. Its flagship brand Forty Creek Whisky…

VLiNG Mixers Announces Partnership With Kroger

CINCINNATI — VLiNG, LLC announces the national launch of VLiNG® Mixers, a premium hydration, slightly carbonated beverage, hand-crafted specifically to mix with spirits, through a partnership with The Kroger Company.    …

Video: A Recap of Expo West 2014 — Examining Whole Foods’ Dynamic Impact on Non-GMO Certification; Emerging Trends, Innovation and Categories

Here’s a math problem for you: if the show floor at Natural Products Expo West 2014 encompassed over 1 million square feet, how big do you think the proverbial elephant in the room (in this case, the Anaheim Convention Center) would have to be? Gargantuan, for sure, and for beverage exhibitors at the event, it was clear that the mammoth in the room is known as Whole Foods. The clout and sway of the natural grocer was in full display at Expo West.

BevNET’s 2014 Functional Beverage Guide is Now Available for Download

BevNET’s 2014 Functional Beverage Guide features the largest and most comprehensive listing of functional beverage brands from a wide variety of categories as well as dozens of ingredient suppliers. The guide is an essential resource for beverage manufacturers, suppliers, distributors and retailers. Download your FREE copy of the guide here.