News

Distribution Roundup: PepsiCo Partners With Buffalo Wild Wings, XYIENCE Hits the Dust Bowl

Buffalo Wild Wings, Inc. (BWW) announced Thursday that PepsiCo, Inc., will become the restaurant’s primary soft drink and non-carbonated beverage supplier. The partnership, which will begin in early 2014, will replace products by The Coca-Cola Co., Inc., in the chicken wing chain. It will also initiate a series of joint marketing initiatives tied to sports and entertainment, according to a release.

Agave Underground Tequila Expands Distribution to Canada

IRVINE, Calif.–(BUSINESS WIRE)–Agave Underground Tequila (www.agaveunderground.com), based out of Orange County, California, announced a distribution agreement and expansion internationally with Glazer’s of Canada, LLC. “The new manufacturer’s agreement between Agave…

Coca-Cola Splits North American Operations

In an effort to streamline operations and expedite its refranchising to independent bottlers, The Coca-Cola, Co., Inc. announced late Thursday that it will divide its North American operations into two units. On January 1, 2014, Coca-Cola Americas will no longer exist, paving the way for Coca-Cola North America (CCNA) and Coca-Cola Refreshments (CCR).

Hard Rock Energy Drinks Launch in South Florida

HOLLYWOOD, Fla., Dec. 12, 2013 /PRNewswire/ — Hard Rock Energy drinks are making their debut in South Florida.  This test market is the first step in rolling out the new…

Review: IBEX Drinkable Yogurt

IBEX is a line of drinkable yogurt products that are sweetened with cane sugar and come in four varieties. While yogurt is often associated with probiotic functionality, three of the SKUs feature an added function -- including recovery and "brain-boosting" -- that is specific to the variety. On the whole, we like the brand and formulation of the beverages, however, some minor changes will be needed to better explain the extra benefits in some of the flavors.

Huber’s Starlight Distillery Announces Expansion

STARLIGHT, Indiana – Huber’s Starlight Distillery is excited about Indiana’s new state law changes which will now allow them to produce other spirits such as whiskey, bourbon, vodka, and gin.…

EU Aspartame Ruling: Praise, Fury and Forecasts

On Tuesday, the food safety body of the European Union released its long-awaited report on aspartame, concluding that that artificial sweetener is safe for humans consume at the current levels that it is used in food and beverages. As expected, the European Food Safety Authority's opinion was praised by the American Beverage Association and infuriated some consumer watchdog groups. But will the decision have an affect declining sales of aspartame-sweetened drinks?

BevNET Live Day Two: Retail Opportunities Abound

At BevNET Live in Santa Monica earlier this week, retailers restated the theme: they understand the potential for emerging brands and they’re looking for partnerships. Representatives from 7-Eleven, Costco and Life Time Fitness, Inc. were on hand to discuss their interest in identifying the next wave of innovation and stocking their shelves with the buzzworthy brands of the next few years.

Super Early Bird Specials for BevNET Live 2014 Events: Register NOW and Save a Bundle!

For a limited time only, we’re offering $250 off the full registration price for our BevNET Live Summer ’14 and Winter ’14 shows. As the premier business conference for the non-alcoholic beverage industry, BevNET Live events have consistently sold out, and NOW is the time to reserve your spot and save hundreds!

Review: Kombucha Brooklyn

Kombucha Brooklyn recently updated its packaging and added a few new flavors to its line of kombucha drinks. Moving from a round 16 oz. bottle to a stock 12 oz. soda-style glass package, it's clear that the company is attempting to reach a broader, more mainstream audience. Whether that strategy will work out in the long run is unclear, but Kombucha Brooklyn has done well to create a clean and polished look along with a variety of well-executed flavors.

RESQWATER Signs With Rhode Island Distributor

LOS ANGELES — RESQWATER, the all-natural anti-hangover beverage, continues East Coast expansion with the addition of a Rhode Island distribution channel. A departure from its California roots, this New England…

EBOOST Partners With Spartan Race

NEW YORK — EBOOST, a leader in the natural energy space, is excited to announce its partnering with Spartan Race to provide a natural energy boost and hydration to the…