News

Beverage Deal Review: January 2012 – July 2013

The stock market has hit all-time highs, private equity has over $320 billion of capital looking for a home, Coca-Cola and PepsiCo have more than $27 billion of cash on their combined balance sheets, carbonated soft drinks continue their seemingly perpetual, long-term decline and the robust move towards healthier and functional beverages continues. What does that mean for the beverage capital markets? Good things.

Review: Belvoir Fruit Farms Organic Elderflower Presse

Belvoir (pronounced BEE-ver) Fruit Farms' Organic Elderflower Presse is a beverage that has been around for a while, but is only now making a push in the U.S. It’s a very straightforward and enjoyable product, with sugar, elderflower and lemon providing the primary flavors. It's definitely a product that will stand out in the super premium CSD space.

SIPP Partners With Geyser Beverage Co., Expands to West Coast

PHILADELPHIA — SIPP eco beverage co., Inc. has announced West Coast expansion through distribution of their organic sparkling soda, SIPP, with Geyser Beverage Co., serving 17 Northern California Counties, including…

XYIENCE Signs Endorsement Contract With UFC’s Mark Muñoz

LAS VEGAS — XYIENCE Xenergy, the official energy drink of the UFC®, announces it has signed a 16-month endorsement contract with UFC middleweight fighter Mark “The Filipino Wrecking Machine” Muñoz. …

BaiPolar: Coffeefruit Beverage Switches Distributors

Sensing the opportunity to accelerate brand growth and eager to bring larger chain accounts on board in the New England region, Bai has switched its distribution contracts to giant independent Polar Beverage from a network of smaller DSD operations in parts of Connecticut and Massachusetts.

IBWA Supports ‘Protect Your Groundwater Day’

ALEXANDRIA, Va. — The International Bottled Water Association (IBWA) is proud to be a sponsor of Protect Your Groundwater Day<http://www.ngwa.org/Events-Education/groundwater-day/Pages/default.aspx>, September 10, 2013. Protect Your Groundwater Day is a time…

Review: Alova

Alova is a brand of aloe-infused, sugar-sweetened sparkling beverages marketed by Mexican beverage company Novamex. Ultimately, we feel as though the products are in a slightly odd spot. They looks very much like something that’s going to be healthier and more exotic tasting than a standard soda, but the flavor is, well, just like a standard soda.

LycoRed Develops New Beta-Carotene Colorants

LycoRed Ltd., Israel, has developed new and innovative beta-carotene colorant formulations delivering high-intensity coloring. Lyc-O-BetaTM Intense and BetaCoteTM Intense deliver increased color intensity allowing for lower colorant usage. LycoRed will…