Tongo Coconut Water Partners with Baseball Star Shane Victorino
TONGO and Victorino team up to bring a healthy, delicious coconut water beverage to consumers and create a Hawaiian source. Anaheim, CA (August 13, 2013) — TONGO Coconut Water, a…
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Review: Bruce Cost Ginger Ale (12 oz. Can)
Last month, Bruce Cost Ginger Ale added a can package to its line of ginger ale drinks. Admittedly, there’s something psychologically different about not being able to actually see the…
Honestly, It’s a Good Story
In our most recent issue of BevNET Magazine, we’re pleased to be able to include an excerpt from Mission in a Bottle, a new book by the co-founders of Honest…
Icebox Water in a Box Launches Campaign to Grow Awareness of its Sustainably Packaged Spring Water
Christie Communications Named Agency of Record for Icebox Water in a Box Cold Spring Harbor, NY (August 12, 2013) –Today, Icebox Water in a Box™ (www.icebox-water.com/ ) announces that they…
For Teas, It’s Zero or Bust
Sweet teas drove the growth of the category, and non-caloric sweetener technology is improving. Nevertheless, any product with the whiff of artificiality, be it in taste or formulation, runs the risk of being seen as inauthentic.
Review: Vital Juice
Launched in July, Seattle-based Vital Juice markets a line of cold-pressed, high pressure processed (HPP) juices and nut milks. The company sells a substantial number of products with 15 varieties,…
Monster Earnings Miss — And Create Buy-In
Earnings per share missed expectations, sales were pumped via promotion, and a series of expenses resulting from changes to distribution, lobbying and other legal costs resulting in a brief after-hours roller coaster ride for Monster Beverage Corp stock, but buyers took advantage of the dip to send the price right back up this morning.
Review: BluePrint 10 oz. Bottles
In a bid to attract a wider set of consumers, BluePrint recently unveiled a new line of 10 oz. bottled juices that the company will launch next week as an…
Study: Conflicts of Interest Taint Self-Affirmed GRAS Determinations
A recent study that investigated possible conflicts of interest with regard to food ingredients self-affirmed as GRAS (Generally Recognized as Safe) found that literally all of the determinations submitted to the U.S. Food and Drug Administration (FDA) from 1997-2012 lacked independent review.
SIPP Soda to Enter Locations Across Texas
PHILADELPHIA — SIPP eco beverage co. has announced that their organic soda, SIPP, will soon be sold in Central Market, in locations all across Texas. Central Market stores can be…
Alkaline Water Company Agrees With Three Retail Chains in Southern California
SCOTTSDALE, Ariz. — The Alkaline Water Company Inc. (“Alkaline” or the “Company”), developers of an innovative, state of the art, proprietary electrolysis beverage process packaged and branded as Alkaline84, a…
Vemma Nutrition Company Doubles Sales in One Year
SCOTTSDALE, Ariz. — Vemma Nutrition Company announced that sales reached $20 million per month in July, a first-ever record for the company. After taking 7 years to reach the $10…
Video: Innovation Drives Growth at Purity Organic
As natural and organic beverages continue to gain traction among greater numbers of mainstream consumers, Purity Organic has over the past year positioned itself to take advantage of that momentum through a path carved by innovation.
Review: Strawberry Moon Juice
Boasting that its juices are "TRULY RAW," Seattle-based Strawberry Moon does not pasteurize or high pressure process any of its products. While the juice blends, which have a three-day shelf life, are primarily sold on the company's website, Strawberry Moon does have some retail distribution, and, from our perspective, will need to make some significant changes to its packaging if it wants to scale its business.