News

Review: Limonitz Mint

In the midst of thriving demand for lemonade comes Limonitz, a line of sparkling lemonades that are sugar-sweetened and USDA Organic certified. In our review of the company's mint-flavored variety, we find the product to be a very straightforward and enjoyable beverage, and one that definitely seems like a nice approach to the organic soda set.

Channel Check: Energy Drinks

Line extensions are officially the name of the game here, as we see why the combination of Coke distribution and Monster Energy is so potent: look what it’s done with Monster Rehab. It’s now bigger than Rockstar, according to IRI. Meanwhile, Java Monster and Red Bull Total Zero are also huge products in their own right, filling out strong market niches.

Red Ace Organics Now Sold in 780 Locations Nationwide

Organic beet juice supplement experiences unprecedented brand growth nationwide Los Angeles, CA (Wednesday, August 14, 2013) – Since its January 2013 launch, Red Ace Organics, an energizing, organic beet juice…

Enhanced Water’s Second Wave

Enhanced water. The segment carries quite a bit of resonance among beverage people because of the heady run of Vitaminwater in the early 2000s, and the outsize sum that Coca-Cola ultimately paid to buy it in 2007. Then things kind of went flat.

Review: Red Jacket Juices

Based out of the Finger Lakes region of New York, Red Jacket Orchards markets a line of cold-pressed juice blends, most of which use apple juice as a base. The products, which require refrigeration, are quite good, but land in a seemingly strange white space between shelf stable and “raw” juice products...

Video: To Reach Key Influencers, Golazo Gets Memorable

With significant retail placement in hand, Golazo is now looking to expand awareness and trial of its products through unique interactions aimed at consumers whose interests are aligned with that of the brand.

Mix1 Assets Sold

Securities and Exchange Commission documents show that on July 5, PDK Energy bought the assets of Mix1 for $120,000 and 2.5 million shares of stock. PDK is a Mississippi-based public company formed for the purpose of "developing, marketing and distributing unique beverage brands for the youth and energy drink markets," according to financial statements.

Jones Soda Launches “Made in Michigan”

Unique limited-edition Jones Soda labels bottled in Michigan SEATTLE–(BUSINESS WIRE)–Jones Soda Co. (OTCQB:JSDA), a leading premium beverage company known for its unique flavors and customer-designed packaging, today announced the launch…