News

Beckart Brings Anaerobic Wastewater Treatment to the Industry

Beckart Environmental, Inc., of Kenosha, Wisconsin, has announced the expansion of its wastewater treatment solutions to the beverage and brewing industries with innovative anaerobic wastewater systems designed particularly for high…

‘Kombucha Crisis’ Fuels Progress

The so-called "Kombucha crisis" seems to tell us more about an affinity for alliteration than anything resembling reality; several beverage industry veterans believe that it hasn’t been detrimental at all. In fact, some say that the supposed calamity actually fueled Kombucha’s rapid rise.

Review: Revive Kombucha – New Varieties

Revive has launched two new line extensions to its brand of kombucha drinks. The company, which is based in Sonoma County, Calif., has introduced Revive Kombucha Gold, a blend of kombucha and coffee, and Revive Kombucha Red, which is made with a hibiscus flower kombucha culture. Aside from a few adjustments to its labels, we think Revive has done an outstanding job with the two new varieties.

Muscle Milk Releases Bottles Featuring MLB Teams

BENICIA, Calif. — CytoSport, one of the largest sports nutrition companies in the United States and parent company to Muscle Milk, announced today that it has launched limited edition bottles…

Artiste Announces New Director of Strategic Accounts

WALDWICK, N.J. — Artiste, a global flavor and fragrance specialty ingredient company, announced today that Dolores Avezzano will be joining their staff as Director of Strategic Accounts.  In this position,…

Lifeway Foods Sponsors Charity Miles App

MORTON GROVE, Ill. — Lifeway Foods, Inc., (NASDAQ: LWAY), a leading supplier of kefir cultured dairy products, today announced its sponsorship of the Charity Miles running, walking and biking app…

Arizona Beverages Wants You to Meet the New Rickeys

WOODBURY, N.Y. — Expanding on the tremendous success of its 20th Anniversary flavor, Cherry Lime Rickey , AriZona Beverages is excited to welcome three new Rickeys to the family. Mango…

Monster Sues SF’s City Attorney as FDA Begins to Investigate Use of Added Caffeine

On the heels of an announcement that the U.S. Food and Drug Administration (FDA) will begin investigating the safety of caffeine as a food additive, Monster Beverage Corp. has filed a lawsuit against San Francisco City Attorney Dennis Herrera over his demands that the company reduces the caffeine content in its energy drinks and stop marketing to minors.

Review: Blue Monkey Coconut Coffee Drink

Blue Monkey’s Coconut Coffee Drink is a certified organic blend of coconut cream, sugar, coffee and added emulsifiers/stabilizers. It’s billed as a dairy- and soy-free coffee drink, and it features a somewhat light-bodied coffee flavor. Overall, it’s good, but we honestly feel as though more could be done with this product, starting with cutting the calories and offering more variety in flavors.

Snapple Debuts Integrated Digital Campaign

PLANO, Texas — Since 2002, Snapple’s Real Facts have appeared under Snapple bottle caps, delighting fans with thought-provoking nuggets of wisdom while they enjoy their favorite beverage. Now, some of…

Fuga Energy Drink Hits Market in Rexam Can

CHICAGO — “Energy at the speed of life.” That’s the message behind Fuga, a great-tasting energy drink that was recently introduced in Rexam 12oz. SLEEK® cans. Bursting with flavor, Fuga…

Beverage School: Designing an Effective Logo

As the primary focus on most labels, it’s a given that a logo should be a memorable and recognizable symbol of a brand. However, the process of designing a logo is often a difficult path to navigate; every company wants its brand to stand out, but how does a logo most effectively align with what’s inside the bottle?