News

Hockey Soda Donates to Newtown Hockey Benefit

Glastonbury, CT –  “When I received a call from Newtown’s head ice hockey coach, Paul Esposito, who told me about the event, it was not even a question of if,…

Review: Seaworth Single Fin Sludge

And the cold brew coffee train keeps rolling... Fresh out of Southern California, Seaworth’s “Single Fin Sludge” is a new organic concentrated cold brew coffee. Well-executed in packaging and flavor, “Single Fin Sludge" is an impressive foray into a category that seems to be growing by the day.

MXI-Corp Releases Antioxidant Drink ‘Xoçai Activ’

(PRWEB) December 27, 2012 — Marketing Xocolate International Corporation (MXI-Corp) has released a new product: Xoçai Activ, an active-lifestyle antioxidant beverage. Activ was created for the “all-natural” consumer and has…

Cascade Ice Unveils New Cocktail Creations

LOS ANGELES, Dec. 27, 2012 /PRNewswire/ — As New Year resolutions are being thought out, stop making the “health conscious” resolutions that are hard to keep and stick to something…

Review: Dave’s Coffee Syrup

Building on the rapid growth of cold brew and craft coffee brands, Dave’s Coffee is a new line of “coffee syrup” products. In concept, it’s not that much different than most of the other cold brew products that we’ve sampled, but the syrup is a concentrated form that can be mixed with water. However, the fact that it’s syrup form definitely makes it a bit more difficult to mix than other brands that are simply coffee concentrate.

Hain Celestial Completes BluePrint Acquisition

Natural foods conglomerate Hain Celestial has finalized its acquisition of BluePrint, a marketer and manufacturer of high pressure processed organic fruit and vegetable juices and juice cleanses. The deal, which was initially announced in November, is expected to increase the operational capacity of Blueprint and the availability its line of single-serve bottled juices, which are currently sold in a number of natural retailers in the Northeast and Southern California.

Review: Cheerwine’s New Slim Cans

North Carolina-based Cheerwine has launched a new 4-pack of 12 oz slim cans. For a brand with a ton of retro appeal, the foray into a modern-looking package is an interesting move. Nevertheless, we think that the company did a great job staying true to its branding - and formulation.

Beverage School: Mark Wahlberg Pounds the Pavement for AQUAHydrate

For most beverage entrepreneurs, the phrase “blood, sweat, and tears” is less of a motivational term as it is a realistic view of a tough and often unforgiving industry. Creating a successful beverage brand is a difficult business, and as an investor in alkaline water brand AQUAhydrate, Mark Wahlberg is starting to see its challenges firsthand.

Monster: Turn the Light On

As my children have taught me, the scariest monsters are the ones you can’t see. And when it comes to scares, it’s certainly been a tough couple of months for Monster Energy, which has seen its share price ride something like the “Scream Machine” while it faces waves of negative publicity and scrutiny from state and federal authorities, lawyers, the media, and a public that is increasingly starting to rethink its relationship with these products.