Jack Belsito has been around the block. With a resume that includes turns as the CEO of Snapple Beverage, VOSS of Norway and Health-Ade – and now back at VOSS as CEO of the water brand’s Americas division – Belsito leads with over 35 years of consumer products experience.
How did a company that deliberately avoided a traditional marketing playbook become a billion-dollar player in sports nutrition and energy? Dan Lourenco, the co-founder and CEO of Ghost, talks about the brand’s path from niche sports nutrition startup to household name in the beverage and active lifestyle space.
Four years since its last release, MXXN is today marking the start of a busy summer with a new SKU -- the white rum-inspired Barbados Blanco -- that aims to build on the brand’s work positioning itself as a high-end THC-spirit experience, even as the category has commoditized around familiar RTD formats.
93% of beer distributors said Alani Nu is a strong focus of their NA portfolios and they are not de-emphasizing sales even if Celsius’ $1.8 billion purchase of the energy and protein drink brand in February opens the door for a distribution shakeup.
Patco Brands, the manufacturer of one of the leading wine-based ready-to-drink (RTD) products and other private label brands, will move its California distribution to California Beverage Solution (CBS) August 1, the companies announced today.
Jones Soda is offloading its Mary Jones intoxicating hemp brand to a privately held cannabis business as the drink maker “streamlines operations” and “focuses on core soda offerings.”
While companies may face the public with a singular figurehead in a CEO or a founder, it takes a village to build a business. That’s increasingly true on the investment side as well, where multi-member syndicates and shared platforms are increasingly putting their collective weight behind beverage brands.
More than 125 licensed producers craft more than 5 million gallons of cider annually in New York, making the Empire State the largest cider-producing state in the U.S. by active cideries, according to the New York Cider Association (NYCA).
Texas Gov. Greg Abbott has vetoed a bill that would have banned intoxicating hemp products in the state, sending the hotly debated issue back to the Legislature through a special session tasked with producing "strict, fair and legally sustainable” regulations.
High-protein chocolate milk and iced coffee brand Slate was denied a motion for preliminary injunction in its case against its former co-packer, Horseshoe Beverage Co., earlier this month.
Summer RTD releases bring blood orange-spiked Cosmopolitans from DIO, Riboli’s elevated takes on the spritz, sake refreshers from Arkansas’ first and only sake brewery, and more. Here are a few of the newest cocktails on the shelf.
Learning to pivot amid difficult decisions has been a hallmark of Koia CEO Chris Hunter’s journey as a serial beverage entrepreneur, investor and brand leader.
Why did it take government pressure for Kraft Heinz to clean up its act? The hosts unpack the conglomerate’s pledge to drop artificial dyes from its products by 2027, and what it says about Big Food’s priorities. The episode also features interviews with the founders of two remarkable early-stage brands: Maura Duggan of Fancypants Baking Co. and Allison Elliott of Farmer Foodie.
Naked Nutrition does energy drinks now? Josh Cellars goes nationwide with non-alc wine? Cann sells a THC spritz? Yes, you’re in the right place – it’s just that this week’s edition of the New Product gallery is full of pleasant surprises.
