News

Cannabis: Constellation Steps Back, Canopy USA Steps Up

Constellation Brands is simplifying its approach to the cannabis industry as the company announced plans today to convert its common shares of Ontario-based Canopy Growth Corporation into new non-voting exchangeable shares. As part of the move, the alcohol conglomerate will consolidate all its U.S. cannabis assets into a single holding company, Canopy USA.

Taste Radio: Ghost Is A Monster. And Thanks To Its Fans, Getting Bigger Every Day.

Dan Lourenco and Ryan Hughes, co-founders of fast-growing lifestyle sports nutrition and energy brand Ghost, explained how emphasizing transparency and community has enabled the company to achieve massive growth, the outsized impact of a cold email on the trajectory of their business and how they are gradually becoming more comfortable with success.

Laws Whiskey House Announces Second Release of Cognac Cask Finished Bourbon

Laws Whiskey House, the award-winning distillery in Denver, announces the second release of their Cognac Cask Finished Bourbon. Introduced in 2017 as one of the brand’s first projects in their Special Finish series, this year’s expression contains a blend of whiskeys aged between three and eight years in three different types of wood casks.

The Booze Boom: Behind the Rise of Craft Spirits & RTDs

While doing research for her book, Movers and Shakers: Women Making Waves in Spirits, Beer, and Wine, writer and bartender Hope Ewing got the inspiration to start her own company. In 2019, she and two co-founders launched Vervet, a farm-to-can sparkling cocktail line, in Los Angeles.

Penelope Bourbon Announces Limited Release of Valencia

Award-winning bourbon whiskey brandPenelope Bourbon announced the limited-release of its newest bourbon, Valencia, Penelope’s first bourbon to be finished in Vino de Naranja casks from Spain.

Pernod Ricard USA Selects Publicis Santé as Its Creative Media Partner

Premium spirits and wine leader Pernod Ricard USA is pleased to announce the selection of Publicis Santé, a bespoke solution within Publicis Groupe, as its new media agency of record for its robust portfolio of brands spanning Spirits, Wine, and RTDs.

Relaxation Beverage Brand Leilo Acquired by Fiji Kava

As the relaxation beverage category has expanded, multiple brands within the space have made a concerted effort to diversify their ingredients beyond a single source, whether CBD, L-theanine or another additive.