Breakthru Distribution’s CBD Build-Out Continues With Cloud Water, Sprig
Breakthru Beverage continues to solidify its position in the CBD beverage market with today’s announcement of its partnership with Sprig and Cloud Water.
News
Crown to Open New Aluminum Can Production Facility in Nevada
As the beverage industry faces a painful crunch on aluminum can supply, another manufacturer announced last week that it is working to expand production. Crown Holdings said Friday that it has selected Mesquite, Nevada as the location of a new aluminum can manufacturing facility.
Brew Dr. Launches Limited-Edition Northwest Hops Kombucha
It’s fresh hop season in Oregon, and Brew Dr. is excited to announce its third ‘Founder’s Series’ release, Northwest Hops. This limited-edition kombucha features an updated recipe of a longtime Brew Dr. favorite, the former Citrus Hops flavor.
ShineWater Signs Distribution Deal with Anheuser-Busch, Launching Pouches
Riding the strength of its positioning as the “only RTD hydration beverage with 100% of the daily allowance of Vitamin D per bottle,” Michigan-based ShineWater has secured a deal that will see it enter Anheuser-Busch’s network of wholly owned distributors starting next month.
Once Upon A Coconut Appoints Strategy & Social Equity Advisor And Board Member
Once Upon A Coconut has appointed Emilie Fritz Veloso, a veteran in the coconut water industry, as Strategy & Social Equity Advisor + Board Member, where she will be assisting with purpose-driven, product and marketing initiatives.
These Are the RTD Cocktails We’re Sipping in September
The ready-to-drink spirits space saw a wide range of innovation this month from a supergrain alcohol-based Paloma from Crook & Marker to a sake-based cocktail from singer Jay Sean.
Suzie’s Organic Hard Seltzers Now Available at Trader Joe’s
The Official Hard Seltzer of Mother Nature can now be found on shelves at Trader Joe’s in 4 western states. Trader Joe’s is featuring Suzie’s Organic Hard Seltzers Mountain and Beach variety packs in all 42 Trader Joe’s stores in Washington, Oregon, Idaho, and Colorado.
Waterloo Sparkling Water Named The Official Sparkling Water Of Austin City Limits Music Festival 2021
Waterloo Sparkling Water, known for its authentic fruit-inspired flavors and lively carbonation, is excited to announce it is the Official Sparkling Water of Austin City Limits Music Festival 2021, recognized as one of the nation’s premier music festivals.
Expo East 2021 Notebook: Vita Coco Gets Energized, Super Coffee Offers “Tasty Pastry”
We recap news and notables from the show floor at Natural Products Expo East 2021, including innovation from Vita Coco, Super Coffee and Elmhurst.
Fever-Tree Reports Double-Digit Growth as On-Premise Channel Rebounds
As the cocktail mixer category sees renewed growth with the rise of at-home alcohol consumption, U.K.-based premium brand Fever-Tree is feeling the buzz. The company reported U.S. revenue growth of 42% on a constant currency basis in the first half of 2021, with on-premise sales rebounding rapidly following last year’s channel shutdown.
Platform Plays Present Opportunity for Functional Powder Brands
Brands like Zolt, MANTRA Labs and Plants by People launched during the height of the pandemic last year as ecommerce plays and are now establishing themselves in a period where consumers are seeking out solutions to stress, immunity and sleep issues. Meanwhile slightly more established players like the aforementioned Beam and Blume have seen sales spike online and embraced new innovation.
Actress Blake Lively Launches Mixer Brand Betty Buzz
Actress Blake Lively is the latest film star to throw her hat into the beverage industry as the founder of Betty Buzz, a new brand of non-alcoholic sparkling mixers launching today. Available in five flavors -- Tonic Water, Sparkling Grapefruit, Meyer Lemon Club Soda, Sparkling Lemon Lime and Ginger Beer -- Betty Buzz mixers are non-GMO and are made with no artificial sweeteners or colors.
Winter Fancy Food Show to Move to Las Vegas in 2022
The Specialty Food Association (SFA) announced today that its Winter Fancy Food Show will be relocating from San Francisco to Las Vegas in 2022. The annual event, previously set to be held at San Francisco’s Moscone Center, will now be held at the Las Vegas Convention Center on February 6-8.
5-hour Energy Offers An Opportunity To Win The Ultimate Football Experience
It’s hard to choose between a turbocharged tailgate, mancave makeover, or sideline season tickets. That’s why fans of 5-hour ENERGY can enter their product receipts for a chance to win $10,000 to create their own personal football experience.