Shot maker Vitamin Energy is gunning for the king of the category. The startup brand filed a lawsuit last week against 5-Hour Energy owner Manoj Bhargava and the brand’s associated companies, alleging it has violated U.S. antitrust and false advertising laws, wielding an unfair monopoly over the energy shots business.
After Hurricane Helene pulled its production facility off its foundation, Asheville Tea Co. has used "unbridled optimism" as it rebuilds amid a challenging climate for raising new capital.
Big-brand portfolio reshuffling isn’t going to all of a sudden clear a pathway to acquisition for tiny brands to get scooped up by huge food concerns – at least not right now. Instead, strategics are looking for those billion-dollar acquisitions that can bring them tangible revenue gains.
The leading event for the beverage industry is just two weeks away! More than 700 beverage industry professionals are already registered. Check out the agenda and attendee list and start planning your BevNET Live experience.
Spirits giant Sazerac manages approximately 500 brands across beer, wine and spirits, yet president and CEO Jake Wenz insists the company is still “focused.”
Logan Paul and KSI’s Prime Hydration is hitting back at Mark Anthony Brands’ Más+ by Messi, a sports drink developed in collaboration with soccer legend Lionel Messi, claiming that visual similarities between the brands is creating consumer confusion.
In this week’s NPG, we settle in for a hot cup of “Death,” call up Three Spirit for botanical drink, and highlight a new set of collagen-packed kefirs from Lifeway.
Collaborations – including a tomato-based wine co-created by Pizza Hut, a marketing campaign featuring a partnership between sex workers and a non-alcoholic spirit brand, and a partnership between candy startup Better Sour and Disney – anchor this episode.
With the help of new brand ambassador NBA star Josh Hart, watermelon water brand Mela is taking a broad distribution approach targeting independent convenience and mass retailers.
Agua fresca maker Bawi has raised a $3.5 million seed round led by a $1.5 million infusion from Brand Foundry as the Austin-based brand scales operations for a distribution push in 2025.
BellRing Brands finished its 2024 fiscal year on a high, with strong volume growth for its Premier Protein brand driving net sales to the high end of expectations in its Q4 and full year earnings report..
This is the last week to submit your nominations for BevNET's 2024 Spirits Awards. Nominations close this Friday, November 22.
If you’re looking for Guy Fieri and Sammy Hagar's Santo Tequila, you might be out of luck thanks to an Oceans 13-level heist that disappeared two truckloads of tequila last week.
Nestlé is creating a new business to house its bottled water and premium beverage brands, as the Swiss conglomerate seeks to recalibrate its portfolio in the wake of anemic growth.
