Introducing Fabrizia’s Ready to Serve Limoncello Spritz
Fabrizia Spirits, the leading limoncello producer in the United States, announces their newest innovation, a ready to serve Limoncello Spritz.
Tilden Welcomes Industry Veteran Kate Palmer as Vice President of Sales
Tilden, the premium non-alcoholic cocktail brand, announces the appointment of Kate Palmer as Vice President of Sales.
Ghost, General Mills Bring Nostalgic Focus to Protein Cereal Category
Why is a performance energy and protein brand expanding into the breakfast set? Ghost Lifestyle co-founder, CEO and self-described “cereal aficionado” Daniel Lourenco said “that’s the easiest question of all.”
United Soccer League Announces Multi-Year Partnership with Electrolit
The United Soccer League announced a landmark partnership with Electrolit, which will serve as the official hydration partner of the USL.
Saint James Tea Announces Title Sponsorship of Stagecoach Music Festival
Saint James, the line of Certified Organic and sustainably-packaged ready-to-drink iced teas founded by John Ferolito (AriZona Iced Tea), announced their official title sponsorship of Stagecoach, the nation’s largest country music festival, taking place from Friday, April 26 to Sunday, April 28 at the Empire Polo Club in Indio, CA.
Casamigos Introduces Casamigas Jalapeño Tequila – Brought to You by Cindy Crawford
Iconic supermodel and entrepreneur Cindy Crawford and Casamigos Tequila founders George Clooney, Rande Gerber and Mike Meldman introduce Casamigas Jalapeño Tequila, the newest addition to the Casamigos family.
All-Star Athlete Beverage Brand Coco5 Partners With American Cancer Society & Coaches vs Cancer
Athlete-founded beverage brand Coco5 is excited to announce the launch of Fuel The Fight, an impactful partnership with the American Cancer Society and Coaches vs. Cancer.
Wherehouse Beverage Co. Launches All-New COUNTDOWN THC-Infused Energy Drinks
Wherehouse Beverage Co., makers of WYNK and COUNTDOWN cannabis-infused beverages, is excited to launch a brand-new addition to the COUNTDOWN family: COUNTDOWN ENERGY, a 10mg, hemp-derived THC energy drink infused with 100mg of caffeine.
NA Retailer Boisson Files for Chapter 11 Bankruptcy, Company ‘Reorganizing’ to Focus on E-Commerce and Wholesale
Adult non-alc retailer Boisson will be restructuring the company under chapter 11 bankruptcy protection, citing financial challenges amidst an “overly aggressive expansion plan” and the “inefficient deployment of capital.”
Sovereign Flavors Opens Second Location in Kyle, TX
The City of Kyle Economic Development and Sovereign Flavors are excited to announce the grand opening of their brand-new manufacturing facility at 341 Plum Creek Meadows in Kyle, TX.
Review: Pretty Tasty Collagen Tea
Pretty Tasty Collagen Tea offers a refreshing take on the ready-to-drink (RTD) tea category with a beneficial twist: each can is enhanced with 10g of collagen protein.
Taste Radio: A Trendy Retailer May Have Run Its Race, But There’s Still Road Ahead
What happens when a small, but influential, retailer unexpectedly closes all of its stores? What does its closure say about the trends it embraced? The hosts discuss. They also test out a “nu” machine that produces on-demand plant-based milk and highlight a motley crew of RTD beverages.
Flyers Hemp THC Cocktail Brand Takes Flight with Series Seed
Hemp-based beverage brand Flyers Cocktail Co. announced this week that it closed a Series Seed funding round led by cannabis-focused investment firm Delta Emerald Ventures. Now the brand’s co-founder and CEO Craig “Lewie” Lewis says the company is off the ground and cruising.
New Products: Pressed Juicery’s Nootropics Collection, Plus Liquid Death, Gatorade, Snapple & More
In this week’s new products roundup, we look at a new eclipse-themed beverage from Snapple, a smaller pack size for Liquid Death, and a handful of ready-to-drink launches from Starbucks.