Outlast Nutrition LLC, announced that Daredevil Energy Drink was selected as the official energy drink sponsor of the 2007 MTV Movie awards gift suites. The MTV Video Awards Gift Suite is a three day event hosted by GBK Productions to help celebrate the 2007 nominees and presenters. The event was held at the Hotel Soffitel in Los Angeles from May 31st-June 2nd, 2007.
GBK Productions, in association with all event sponsors, provided guests with individual gift bags valued at over $50,000. Many of the main sponsors including Daredevil Energy Drink agreed to donate up to 20% of the proceeds from the gift suite to various charities including: Clothes off Our Backs, Kevin Bacon’s Six Degrees, Project Angel Food, and The Creative Coalition. Gavin Keilly, CEO of GBK Productions states, “My Main goal for these non-profits is to give them the opportunity to meet as many celebrities and gift sponsors as possible, to potentially get them involved in their causes.”
According to Bobby Giacobbe, President and CEO of Outlast Nutrition, makers of the Daredevil Energy Drink, “Being selected as the official energy drink sponsor was a great honor and we appreciate the opportunity to promote the Daredevil Energy Drink brand and give back to the community. Being an up and coming energy drink and recognized by GBK Productions as a celebrity favorite is a great thrill for the team at Outlast. ”