Baltimore, MD (October, 2014) —As health concerns such as obesity continue to increase in North America and Europe, industry research firm Mintel confirms that consumers are turning to dairy products for its established, well-known health properties, like protein. In fact, 39% of consumers say a high-protein claim is very important on a food label, believing that more protein intake is essential for a healthy diet. Providing the timeless nutrition of dairy protein in a delicious beverage, B’more Organic (www.bmoreorganic.com) offers creamy, organic skyr smoothies to health-conscious Americans.
Skyr is an Icelandic-style strained yogurt, similar to Greek yogurt, brought originally to North America by way of Nordic settlers with experience in food preservation. B’more Organic skyr smoothies are made from fat-free skim milk naturally loaded with protein and probiotics, offering healthy nutrients to prevent and combat diabetes and obesity. Protein is known to give satiety and long-lasting energy, which explains the 70% of consumers who believe in the importance of eating more protein when trying to lose weight. Supplying a third of the recommended daily protein intake (16g) per serving, B’more Organic skyr smoothies are feeding the functional beverage market with satisfying, creamy, fat-free sustenance.
“While most dairy-based products are loaded with sugar, B’More Organic smoothies provide all of the creamy, dairy taste teeming with probiotics but without added sugar,” says Andrew Buerger, B’more Organic Co-Founder.
Recently awarded Delicious Living’s “Best Bite of 2014”, B’more Organic skyr smoothies are now widely available through its new strategic expansion into the Mid-Atlantic. Thrilled to offer their smoothies in over 100 new outlets in the region including Whole Food Markets, Safeway supermarkets, and independent stores, B’more Organic smoothies are available in Banana, Mango Banana, Strawberry Banana, Vanilla and Caffe Latte flavors. The brand is now available in over 250 locations.
B’more Organic new store expansion includes:
- 34 additional Mid-Atlantic Whole Foods Markets in Northern Virginia, District of Columbia., Philadelphia, Pittsburgh, Cleveland, Cincinnati, and parts of Kentucky.
- 50 Safeway supermarkets in Virginia, Maryland and the District of Columbia
- 25 Independent markets in Northern Virginia, the District of Columbia, Maryland, Pennsylvania, Delaware and New York
B’More Organic is providing a protein-packed, gluten-free and fat-free creamy beverage, now available to the Mid-Atlantic region, to deliciously B’More Healthy.
About B’more Organic:
Founded in Baltimore, B’more Organic has been rapidly spreading its retail footprint to bring protein-rich skyr to U.S. consumers in the form of rich and creamy smoothies. B’more Organic’s smoothies are made from Icelandic-style skyr yogurt, with each bottle containing over 32 grams of protein, no added sugar and probiotic cultures. B’more Organic is a certified B Corporation, dedicated to sustainable business practices. The grass-fed organic milk used in its smoothies (available in Banana, Mango Banana, Strawberry Banana, Vanilla and Café Latte) comes from small farms in Lancaster, PA. B’More Organic is USDA Certified Organic, GMO-free and fat-free. B’more Organic donates one percent of its sales to Jodi’s Climb for Hope, a charity that raises money to fund promising research on breast cancer and Multiple Sclerosis.