Clover Juice Rebrands as ‘Little West’

Clover Juice, West Hollywood’s favorite locally-sourced, cold-pressed juice brand, announces today the official reopening of their Hollywood storefront under the name Little West. Additionally, after weeks of the new name popping up on juices sold in the over 400 locations around Southern California, all juices sold will now officially bear the name Little West accompanied by a new logo, bottle size, and a few invigorating updates to the current flavors.

“The new name was a necessary step in helping us grow the brand and extend our reach,” said Founder Cassandra Troy Walker, who started the brand with her husband, Andrew, back in 2013 and came up with the new name based on their love of the west coast and their son, West. “As excited as we are about the new name and look, our process hasn’t changed at all; we are still sourcing the best ingredients, conceptualizing recipes out of our home, putting our hearts and souls into the juicing process, and creating the best-tasting juices around in flavors our consumers have come to know and love.”

All the juices will retain their original names, from The Quench to the Gold N Greens, but many have been slightly improved by incorporating newly-available superfoods. Three new cleanses will also be available for national shipping: the Rainbow Kit featuring a variety of flavors, the Green kit for alkalinity and complexion, and the Happy Hour kit with better-for-you cocktail recipe recommendations. The new location will sport a retail wall with the owners’ favorite locally produced brands, offering everything from baby products to beauty brands. Additionally, the store will serve food for the first time with new menu items such as savory avocado toast, sweet blue coconut butter toast, and the first activated charcoal-based acai bowl.

For additional information, product samples, and press inquiries, please contact John Filizzola at john@co-opagency.com.