Vita Coco Sales Soar +28% Behind Brand Growth, Private Label Lift & Tariff Refunds
As Vita Coco turns its attention to the premium segment, the coconut water category leader is moving from a position of continued financial strength.
Headlines
Brown-Forman Shuts Down Sazerac Bid Again
Months after Brown-Forman’s board rejected Sazerac’s $15 billion buyout proposal, Sazerac has made a renewed bid.
RNDC Files For Chapter 11 Bankruptcy
Republic National Distributing Company (RNDC) has filed for Chapter 11 bankruptcy after nearly selling off all its territories.
Alexandre Family Farm Drops ROC, Certified Humane Amid Animal Welfare Scrutiny
It claims to be the country’s first regenerative organic dairy farm, but after years of scrutiny over its animal welfare practices, Alexandre Family Farm has dropped its Regenerative Organic Certified status.
New Beverages: BERO Introduces Spider-Man LTO, Nurri Adds Multiserve Protein Milks
This week's new products include LTOs from BERO and Coffee mate, protein-enhanced offerings from OWYN and Nurri, and a new intoxicating hemp refresher for golfers from Tree Time.
Taste Radio: The Good, Bad & Ugly Of Mission-Driven Brands
Can a brand built on purpose survive when its mission is put at risk? The hosts examine the high-stakes battle over Ben & Jerry's social identity, discuss what founders can learn about building a mission-driven business that lasts, and spotlight emerging brands proving that great products—not just great stories—win loyal customers.
Emerging Drinks Keep C-Store Growth Charging Ahead Despite Slower Traffic
Convenience store beverage sales ramped up during the second quarter of fiscal 2026 even as traffic slowed, underscoring the channel’s resilience amid ongoing economic uncertainty and gas price increases.
RYSE Taps Protein ‘Expertise’ for RTD Shake Launch as Energy Expands
Three years into the launch of its energy line, fitness and wellness supplements producer RYSE is building on its protein expertise with a line of bottled shakes, rolling out to retailers now.
Nestlé Enters Joint Venture For Premium Water, Beverage Brands
Nestlé will spin off its water and premium beverage portfolio in a joint venture with Platinum Equity, valued at roughly $5.5 billion.
Review: AUMA Takes On Sparkling Taiwanese Tea
Simple, stylish and subtly sweet, AUMA's line of ready-to-drink Taiwanese sparkling teas make a strong impression.
Lollapalooza Embraces Hemp THC Drinks, Brings Señorita On Board As Official Partner
Señorita will be sold in two flavors, Mango Margarita and Lime Japaleno Margarita, at eight bars (both GA and VIP access) around the festival, which is expected to bring in over 100,000 attendees each day.
Vita Coco Takes Aim at Super Premium, Buys Copra for $175M
Seeking to strengthen its leadership position in the global coconut beverage market, Vita Coco announced today its acquisition of Copra Coconuts, a Thailand-based producer of super premium organic coconut water.
Hemp Beverage Leaders Line Up Behind New Bill to Legalize Regulated Sales
U.S. Congressman Andy Barr (R-KY) introduced a long-awaited hemp legalization bill today, seeking to create a comprehensive regulatory framework for hemp-derived consumer products ahead of the looming November ban.
Non-Alc Beverage Volumes Rebound in Early July; Sales Up 5.2%
Non-alc beverage sales accelerated “modestly” in the first half of July, as dollar sales grew 5.2% in the two-week period ending July 11