Stephen Curry Joins OXIGEN as Investor, Brand Ambassador
Oxygen-enhanced water brand OXIGEN announced today that Golden State Warriors point guard Stephen Curry has joined its team as an investor, advisory board member and global face of the brand.
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Distribution Roundup: Cafe Grumpy Targets Retail with Rainforest, KeHE
Cafe Grumpy Targets Retail with Rainforest, KeHE; Sunwink Adds Distributors, Natural Retailers; CHERRiSH Grows in Pac NW; ¡CACTUS! Launches into H-E-B; Pure NZ Expands Ecommerce Presence; Twang Michelada Adds H-E-B
Nielsen: Beverage Sales Up Double-Digits in July
Non-alcoholic beverage sales reported strong double-digit growth last month, with all channel dollar sales up 12.4% for the 4-week period ended July 25, according to an analysis of Nielsen data by Goldman Sachs Equity Research.
Monster: Muted Sales Growth In Q2, But Up 5.2% Year-to-Date
Monster Energy endured an uneven second quarter, as state lockdowns and decreased foot traffic depressed sales early on before improving during the later weeks, according to an earnings report released by the company on Tuesday.
Limitless and Koia Co-Founder Launches CPG Marketplace Bitewell
If you’ve ever wondered what might happen if “Costco met Whole Foods and had an ecommerce child,” the result might look something like Bitewell. The new dietitian-curated CPG marketplace, which launched last month, offers a platform for emerging food and beverage brands while providing consumers with a weekly menu of better-for-you products offered at lower prices.
Lawsuit Alleges USDA’s GMO Policies Reduce Transparency
Following the ongoing relaxation of GMO labeling laws by the U.S. Department of Agriculture (USDA), a coalition of industry members led by the Center for Food Safety (CFS) last week sued the agency, noting that a lack of regulation over the growing biotech industry is threatening the ability to provide transparency in food and beverage products — something consumers increasingly want.
Taste Radio Ep. 223: How Do You Build An Iconic Brand When ‘Money Is Not A Goal’?
You might recognize Tony’s Chocolonely by its quirky labels and comic font logo. Behind the Dutch brand’s playful vibe, however, is a profound mission to end the use of child labor within the cocoa industry. Ynzo van Zanten, the company’s Chief Evangelist, spoke about how Tony’s has navigated the development of a premium brand while staying focused on its overarching social mission.
Icelandic Glacial Launches First TV Spot
Having secured widespread retail distribution for its premium imported water, Icelandic Glacial is planning to “turbo charge” the brand with its first-ever TV spot airing in select markets starting in August.
Gallery: July’s New Products
As we enter the heat of August, brands are offering consumers new innovations in coffee, CBD, hydration and plant-based beverages. Companies such as Big Easy Bucha, Four Sigmatic, Toutalou and Dose introduced shot lines while brand such as Electrolit, Waterloo and Goldthread unveiled new flavor launches. Check out the gallery for July's notable releases.
Taste Radio Insider Ep. 94: Why The Right Way Is ‘Exactly The Opposite Of The Easy Way’
Simon Sacal, founder and CEO of innovative food platform Solely, spoke about his background as a food entrepreneur beginning as a teenager and how his career culminated in the development of the brand. He also explained why the company’s strategy and focus is “exactly the opposite of the easy way,” and why Solely doesn't launch a product unless it identifies “a huge advantage” over a competitor.
NACS 2020 Cancelled, Will Move to Virtual Event Series
On Thursday afternoon the National Association of Convenience Stores announced the cancellation of this year's edition of its annual trade show, which was to be held in Las Vegas in October.
KDP: Q2 Net Sales ‘Strong’ Despite COVID Headwinds
Despite challenges from the COVID-19 pandemic, Keurig Dr Pepper (KDP) reported strong growth in its business during Q2, with the company’s diversified, omnichannel strategy helping offset significant losses in impacted channels, according to an earnings report this morning.
‘Body’ Building: KDP, Jake Steinfeld Team Up On Nutrition Platform
Keurig Dr Pepper (KDP) and Body by Jake -- the brand platform run by fitness guru Jake Steinfeld -- have teamed with L.A. Libations to launch Don’t Quit!, a line of better-for-you meal replacement drinks that will compete in the adult nutrition aisle.
Coca-Cola to Launch Topo Chico Hard Seltzer in 2021
Coca-Cola is planning to use the Topo Chico brand as a platform to extend into the booming hard seltzer category, the company announced today. In a statement published on its website, Coca-Cola stated that it is “committed to exploring new products in dynamic beverage categories, including hard seltzer.”