Shire City Herbals Sues Temple Turmeric Over Use of “Fire Cider”
A new seasonal offering from Temple Turmeric called Pure Fire Cider is the focus of a trademark infringement lawsuit recently filed against the company.
Headlines
Premama Prez Talks $1.4 Million Financing Round and Prenatal Beverages Category
The announcement followed what had already been a busy year for the Providence-based brand, which added lactation and fertility supplements to complement its Premama Essentials line of prenatal vitamin drink mixes in July.
Publisher’s Toast: Full Cycle
I have an unabashed love of all things beverage. For 24 years now I’ve have the pleasure of being a part of the joy that this industry has to give. I consider myself lucky to be sought as counsel and sounding board, to have been brought on as an informal critic for launches, re-positions and postmortems for hundreds of brands.
Seth Goldman Reduces His Role at Honest, Transitions to “TeaEO Emeritus”
The plan is for Goldman to remain at Honest in an at-large capacity, scouting for new interesting brands for its parent unit, Coke’s Venturing and Emerging Brands group, where he has already helped at least serve as a source of information about Coke for other entrepreneurs who have been purchased by the company.
Project NOSH L.A.: Conference Series Launches, Educates, Inspires Emerging Brands
Featuring upwards of 20 seasoned experts from the space as presenters and panelists, the audience of entrepreneurs were treated to an educational event that dove deep into an accelerating and evolving natural and organic foods world that has become more norm than niche.
Spice Attacks the Beverage Aisle
Demand for peppery potables has not only generated a significant amount of innovation in the spirits category, the non-alcoholic beverage side of the market is also evolving. Spicy ingredients are making their way into a number of beverage categories at a steady rate, often used to enhance the final product rather than showcased a primary taste.
Tio Gazpacho Rounding Out $500K Raise
Soup-in-a-bottle brand Tio Gazpacho is aiming to wrap up a $500,000 round of funding that will be used primarily to expand sales and marketing of its high pressure processed, organic gazpacho products, according to company founder Austin Allan.
Press Clips: Sprite Uses Snapchat; Taco Bell Tests Out Rockstar Slushies
By way of ad agency CUBOCC, Sprite recently launched its “RFRSH Na Lata”, a campaign that allows Brazilian Snapchat users to submit their Snapcodes for a chance to have their accounts featured on millions of Sprite cans.
From Vitaminwater’s Roots, Many Branches
The new generation of enhanced and functional waters features nuances that magnify the differences between Smartwater and Vitaminwater while forming the core branches of the family tree.
Fenwick Brands Acquires Minority Stake in Craft Mixer Brand Powell & Mahoney
Craft mixer brand Powell & Mahoney has completed its first round of outside investment, pulling in new capital from three sources, including Fenwick Brands, a middle market investor and operator focused on the consumer packaged goods space.
Moringa Moves to Be the Superfood of the Moment
Moringa (Moringa oleifera) is a tree grown in subtropical areas of Central and South America, Africa and South Asia. The moringa tree’s seeds and leaves are both edible. However, it’s the leaves that are being heralded by Western companies as a superfood.
Peet’s Adds to Super-Premium Coffee Stable, Acquires Majority Stake in Intelligentsia
Just weeks after Peet’s Coffee & Tea announced that it would acquire third-wave coffee darling Stumptown Coffee Roasters, the company is making another blockbuster investment in the super-premium coffee segment, today announcing that it has agreed to buy a majority stake in specialty roaster and retailer Intelligentsia Coffee.
Britain’s Cawston Press to Make Stateside Debut in 2016
Facilitating the brand’s expansion into the U.S. is Randy Shefshick, former vice president of sales for Rockstar Energy and founder of sparkling water line Something Natural.
News Skoop: Mix1 Founders Back in the Game
For Greg Stroh, Healthy Skoop represents an opportunity to avoid many of the challenges associated with ready-to-drink products, including the formulation blunders and distribution woes that he encountered with mix1, while still offering shelf-stable, healthy and innovative food options for consumers.