After testing the market for a premium sports drink for the past two years, Barcode is ready to move into national distribution. Recently, the fitness water hired a new COO to help scale the brand for a larger distribution push and new innovation in 2023.
Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week's special co-host is Mike Fata, the founder of Manitoba Harvest and Fata & Associates, who shared his thoughts, questions and feedback with the participants.
California lawmakers have introduced a bill that would allow wine and beer retailers to sell spirits-based, ready-to-drink (RTD) beverages that are lower than 10% ABV and in containers no larger than 16 oz.
Mexcor International, a Houston-based importer and distributor of the finest spirits and beverages from around the world, continues to build its reputation as one of the largest Hispanic brands importers in the United States.
Spiribam America enthusiastically announces its expansion into another spirit category with the addition of Hardy Cognac to its portfolio this year.
Crafthouse Cocktails, the pioneering ready-to-drink (RTD) cocktail brand co-founded by world-champion bartender, Charles Joly, and trailblazing bar owner/restaurateur, Matt Lindner, announces the launch of 2 new highballs: Gin & Tonic and Vodka Soda.
Just in time for Valentine’s Day, Breckenridge Distillery–the world’s highest, and one of the most-awarded craft distilleries in the U.S., announced the third edition of Sexy Motor Oil, a limited release beer-barreled whiskey.
Proper No. Twelve Irish Whiskey announces the release of Proper No. Twelve Irish Apple, an exciting addition to the highly successful Irish Whiskey portfolio, founded by multiple weight MMA champion and entrepreneur Conor McGregor and Co-Founders Audie Attar and Ken Austin.
Campari Group and Catalyst Spirits announce Howler Head Bourbon – the official flavored bourbon whiskey of UFC and the original banana-flavored super-premium bourbon whiskey – is now available in Brazil and Australia.
Woodford Reserve named Elizabeth McCall as Master Distiller, the third in the bourbon brand’s 26-year history, succeeding Chris Morris, who will assume the role of Master Distiller Emeritus.
Chiki Chiki Boom Boom Tropical Water, the thirst-quenching beverage made with botanicals, is now available in 306 Walmart locations throughout the state of Florida.
Natalie Shmulik, the chief strategy and incubation officer of The Hatchery Chicago, spoke about the incubator’s origins, the most pressing needs and challenges facing small businesses and how she and her team are advising brands on scaling and investment. She also discussed the typical attributes of a company that has successfully scaled beyond The Hatchery and how high-profile strategic partners, including Pepsico and Mondelez International, are involved in its development.
Sam Hunt Racing (SHR) announces that Fire Department Coffee (FDC), a veteran-owned company dedicated to handcrafting great-tasting coffee and supporting first responders, will partner with Kaz Grala and SHR throughout the 2023 NASCAR Xfinity Series (NXS) season.
Leading alcoholic coconut water producer, SUNBOY Spiked Coconut Water, is joining with Georgia’s premier beer, wine and spirits wholesaler, Savannah Distributing Company, to debut the beverage in the Southeast region.
