Holla Spirits Announces Ian Kobos as Chief Sales Officer and Partner
Holla Spirits, a millennial-owned, award-winning spirits company, has appointed Ian Kobos as chief sales officer and partner.
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Blue Run Spirits Launches the Ultimate Private Whiskey Barrel Program
Blue Run Spirits is taking the wraps off its first Private Barrel Program – and it is unlike anything the whiskey industry has seen before. Developed by Trey Wade, Blue Run’s Chief Experience Curator, the program features elements similar to the most exciting aspects in collegiate and professional sports.
Inspiro Tequila Expands into Michigan
Inspiro Tequila, a new ultra-premium additive-free tequila, meticulously crafted from hand-selected 100% Blue Weber Agave, just launched in Michigan with representation by Livonia-based Benchmark Beverage Company.
People Moves: Tractor Beverage Co. Taps Asif Khalid as First COO, Longtime Gelson’s Leader Retires
Foodservice organic beverage provider Tractor Beverage Company has tapped Asif Khalid as its first COO, a position created “specifically to allow the company to leverage his diverse skills” in the beverage space, according to a press release.
STARRY Suits Up as the New Official Soft Drink of the NBA, WNBA and NBA G League
STARRY, PepsiCo's newly unveiled lemon lime flavored soda, will become the official soft drink of the NBA, the WNBA and NBA G League in North America.
Powerade: Coke’s Other Sports Drink Ready to “Go After Gatorade” With New Formula & Design
The Coca-Cola Company-owned brand unveiled a new look and upgraded formulation this week as it aims to modernize the line. The updated products, in both original and Zero Sugar varieties, will now feature twice as many electrolytes as Gatorade and will also contain Vitamins B12 and C, the company announced yesterday.
Grain & Barrel Spirits Announces Partnership With PGA TOUR Pro Kevin Kisner
Grain & Barrel Spirits has announced a multi-year partnership with Aiken, SC native and PGA TOUR Pro Golfer Kevin Kisner.
Introducing Monkey 47 Distiller’s Cut Edition 12: There’s No Place Like Home
Monkey 47, a cult-favorite, ultra-premium dry gin from Germany’s Black Forest, announced the launch of the newest edition of its Distiller’s Cut, available in the U.S. market for a limited time starting February 2023.
AsomBroso Introduces New Tequila for Valentine’s Day
Just in time for Valentine’s Day, AsomBroso Tequila is introducing a new product that personifies the popular holiday.
Spirits: 7 Pre-Valentine’s Day RTD Cocktail Releases
As Valentine’s Day approaches, some RTD cocktail brands are holding onto an eternal summer with tropical-inspired flavors while others are rolling out new iterations of classic cocktails. Check out this gallery for the latest launches from brands like Tip Top Proper Cocktails, Captain Morgan and Hercules Mulligan.
Introducing Limited-Edition Boondocks 18-Year-Old Straight Bourbon Whiskey
Royal Wine Corpis proud to release Boondocks 18 Year Old Straight Bourbon Whiskey (MSRP $279.99), the latest in Boondocks’ Signature Series Collection.
Introducing Via Carota Craft Cocktails
Introducing Via Carota Craft Cocktails (VCCC), a ready-to-pour craft cocktail brand inspired by the eponymous West Village restaurant.
BevNET Welcomes Ferron Salniker to Head Spirits Coverage
Ferron Salniker is joining BevNET as Spirits Editor, guiding our steadily deepening coverage of the spirits and RTD cocktail space. She will be reporting for BevNET.com and Brewbound.com on everything from new subcategories in established liquor types to the growth of the craft spirits business.
Speakeasy Co. and Sorel Liqueur Announce Their Partnership in eCommerce and Digital Marketing
As of November 2022, Sorel Liqueur (Sorel), the most highly awarded liqueur in the US, launched an online storefront through its partnership with Speakeasy Co. (Speakeasy), one of the leading and most innovative eCommerce platforms in the alcohol space.