Noah Gray, co-founder and CEO of fast-growing tequila seltzer company Onda, spoke about the brand’s origins as a “trade up” concept, the reasons behind strong consumer trial and repurchase, what up-and-down-the-street sales informed the team about effective retailing and merchandising and how he landed meetings with and won over high-profile investors.
Israeli start-up Better Juice, and GEA Group AG, Germany, have established a new pilot facility, inviting juice manufacturers to test their sugar-reduction technology. The groundbreaking GEA Better Juice Sugar Converter Skid is included in GEA’s innovation center in Ahaus, Germany, and is completed with all the required processing equipment supplied by the global food system suppliers and incorporates Better Juice sugar reduction technology. The center will be fully operational by mid-July of this year.
Plant-based protein brand OWYN has secured growth investment from Purchase Capital, an affiliate of its parent company United Nutritional Brands, as well as from Hammock Park Capital LLC and PowerPlant Ventures, the company announced today.
Casa Noble Tequila is expanding its category-defining spirits portfolio and elevating the standard for premium tequilas with the debut of Marqués de Casa Noble. A skillful blend of 21 añejos and extra añejos, Marqués de Casa Noble is meticulously crafted from start to finish, resulting in a spirit that is smooth, complex and exquisitely balanced. With a limited number of bottles, Marqués de Casa Noble is available in select cities across the country.
Baijiu producers claimed the top five spots on the world’s most valuable spirit brands list in 2021, but the spirit is still a novelty in the U.S. thanks a lack of accessibility and availability, according to Derek Sandhaus, co-founder of Ming River Baijiu.
Splash Beverage Group, Inc. (NYSE American: SBEV) (“Splash” or the “Company”), a portfolio company of leading beverage brands, announced that it has extended the distribution of TapouT through agreements with three separate convenience store chains across Arizona. All four SKUs of TapouT Performance Drinks will now be available in CobbleStone AutoSpa locations, Carioca Convenience Stores and all of the 4-Sons Convenience Store locations.
The spritz is the quintessential drink of summer, and to welcome the warmer months, Select Aperitivo is partnering with La Marca Prosecco to offer the Select Spritz Gift Pack. The bright, bittersweet and bold flavors of Select Aperitivo, mixed with the fresh fruit aromas of La Marca Prosecco, combine to make a stunning and delicious Select Spritz. Available in key markets beginning July 15, the gift pack includes one bottle of Select Aperitivo alongside one bottle of La Marca Prosecco and one branded Select Spritz glass, in an eye-catching ruby red gift pack priced at $27.99.
Entertainment Arts Research Inc. (EARI Beverage Group), a diversified beverage and media group, announced today it has acquired Original New York Seltzer LLC and its production arm, LA Bottle Works Inc., for an undisclosed sum. Founded in 1981, Original New York Seltzer produces a line of mid-calorie craft sodas made with cane sugar and no artificial coloring and packaged in 10 oz. glass bottles.
AB Biotek – a business division of AB Mauri created in March 2017 – and Country Malt Group (CMG) have formed a new agreement providing yeast for distilled spirits producers in the North America marketplace. Effective today, Country Malt Group will begin distributing an existing portfolio of AB Biotek distillers yeast under the Pinnacle brand.
The Cooper Spirits Co., an independent producer of innovative, integrity-driven spirits, announced Lock Stock & Barrel 21-Year Straight Rye Whiskey, the fifth release in the celebrated Lock Stock & Barrel series. This new product is the oldest and most intensely flavorful straight rye whiskey currently available on the market, trumping its predecessor the Lock Stock & Barrel 20-Year Straight Rye Whiskey.
818 Tequila, the award-winning sustainable tequila brand founded by Kendall Jenner, announced its expansion into China through a partnership with ChinaBev LLC, China’s leading independent importer and distributor of foreign spirits brands.
Citing recent growth and expansion into over 500 new accounts per quarter in 2022, Positive Beverage is pleased to announce James Harris, as the brand's new Executive Vice President of Sales. James brings a focused sales tactic and bold vision for the company to elevate and accelerate the growth of the brand. “We're thrilled to have James join our SoCal leadership team as we expand both reach and offerings to consumers as we position the brand for an exciting 2023 ahead,” says Zach Muchnick, Founder of Positive Beverage.
The Alkaline Water Company, maker of the Alkaline88 bottled water brand, announced record revenue of $60.6 million in its full fiscal year 2022 earnings report last week, up 32% year-over-year for the 52-weeks ending March 31. However, the growth was accompanied by substantial net losses of $39.4 million, prompting the company to highlight plans to reduce costs and ensure profitability in the future.
BioSteel Sports Nutrition Inc. ("BioSteel") announced an all-star addition to #TeamBioSteel with the signing of Alek Manoah, pitcher for the Toronto Blue Jays. A strong advocate for BioSteel, Manoah knows the importance of clean hydration to elite play on the mound. Manoah will be promoting BioSteel through events, social media, trade marketing, and more as he continues to support his daily hydration routine with the brand's lineup of zero sugar sports drinks.
