News

Constellation Brands Invests In Archer Roose

Constellation Brands, Inc. (NYSE: STZ and STZ.B), a leading beverage alcohol company, announced that it has acquired a minority stake in wine brand Archer Roose – an accessible luxury wine brand focused on offering consciously-crafted, worldly wines to a new generation of legal drinking age (LDA) wine drinkers.

Monster: Q2 Earnings Garners Gross Margins Miss

Monster Beverage Company reported a steep decrease in margins for Q2 2022 as the cost of materials and logistics weighed down record sales of $1.66 billion, a 13% increase from the same period last year. Yet those results were dampened by the soaring cost of sales, which jumped around 40% to $875.3 million.

Monster To Launch Flavored Malt Beverage “The Beast Unleashed”

Monster Beverage Company confirmed its long-rumored entrance into beverage alcohol during its Q2 2022 earnings call on Thursday, announcing that Monster Beast Unleashed, a four-SKU line of flavored malt beverages (6% ABV), will launch in late Q4 2022 with the goal of being nationally distributed by the end of 2023.

Wilde Irish Gin, New Luxury Spirit, Launches in Washington D.C. & California

Wilde Irish Gin, a brazen response to the craft gin movement, launches this summer in California and Washington, D.C. Taking inspiration from its namesake, literary giant Oscar Wilde, Wilde Irish Gin emerges in a glorious flare of extravagance, from the bespoke book-shaped purple bottle to Wilde’s cane on the intricate silver cap.

Vericast: Inflation Pushes Brands to Craft Marketing Around Generational Differences

Marketing firm Vericast explained in its “2022 CPG and Grocery TrendWatch” consumer report that brands who offer competitive pricing and promotions while optimizing the convenience of online shopping with the in-store experience are more likely to succeed across age groups during the current high inflationary period.

Reed’s Debuts Spiked Ginger Ale

Reed’s, Inc. (NASDAQ: REED) (“Reed’s” or the “Company”), owner of the nation’s leading portfolio of handcrafted, all-natural ginger beverages, announced the launch of Reed’s Hard Ginger Ale.