PWR Play: All Market Launches PWR LIFT Protein Water
Vita Coco parent company All Market is continuing its expansion beyond coconut water with the launch of a new line of protein-infused waters called PWR LIFT.
News
Iconic Debuts New Design, Coffees With Goal to “Problem Solve” in Protein
Iconic Protein has unveiled a new minimalist packaging design and green-centric color scheme with the goal of engaging consumers with the functionality and ingredients of each product.
Nielsen: Non-Alc Beverages See Accelerated Sales Growth
Non-alcoholic beverage sales accelerated during the two-week period ending July 31, improving after several weeks of slow down amid a lap of last year’s pandemic-driven at-home consumption spike, according to an analysis of Nielsen data by Goldman Sachs Equity Research.
Welcome to Public Life: Lessons from the Oatly Short Report
Last month, still hot on the hype of its highly publicized May IPO, plant-based milk maker Oatly sustained its first major setback as a publicly traded company when Spruce Point Capital Management released a document claiming that the company had misrepresented its success. What can other companies learn from this about going public?
Fancy Food Show Moves to Fully Virtual Format; New Hope Adds New Protocols
Earlier today, The Specialty Food Association (SFA) cancelled the in-person trade show portion of the Fancy Food Show 2021. Slated to run September 27 through 29 in New York City, the event will now move to a fully virtual format. Meanwhile, New Hope, and its parent company Informa, announced new Covid-19 related protocols for Natural Products Expo East.
Peloton Instructor Kendall Toole Joins X2 Performance As Shareholder
Kendall Toole, popular Peloton instructor and mental health advocate has joined the growing team at X2 Performance as a shareholder. In a deal announced by X2 CEO, Mark French, Toole is now an equity partner who will assist in the company’s development of future products.
True Nopal Cactus Water Announces National Representation With Green Spoon Sales
True Nopal, the number one selling cactus water brand and the cactus water category creator, announced today that it has finalized an agreement with Green Spoon Sales to represent True Nopal Prickly Pear cactus water across the country.
Moonlight Beverage Company Launches Love Life Enhanced Intimacy Beverage
Woman-owned Moonlight Beverage Company is pleased to announce the launch of Love Life Enhanced Intimacy Beverage, a first-to-market, non-alcoholic, caffeine-free functional beverage to support sexual wellness. Unlike the popular blue pharmaceutical ‘pill’ that works with a male enzyme, Love Life’s patented formula of amino acids provides natural vasodilation for both men and women.
Athletic Brewing Announces Gym and Taproom Combo Pop-Up in Austin
Non-alcoholic craft brewery Athletic Brewing is preparing to open a pop-up facility featuring “the intersection of beer and burpees” in Austin, Texas, the company teased today on social media.
SK Group Finds Americans Prefer Eco-Friendly Products And Packaging
A recent survey by SK Group shows that more than three-quarters of Americans aged 18-34 are likely to give buying preference to products with packaging that can be easily recycled or reused. This data comes from a new survey by SK Group that polled 1,500 U.S. adults in May to gauge attitudes about sustainable packaging.
Leading Beverage Developer Flavorman Appoints New Chief Operating & Strategy Officers
Flavorman, a leading beverage development company, announced that Scott Weddle and Peter Eberle have been named Chief Operating Officer (COO) and Chief Strategy Officer (CSO). Effective August 1, the decision comes ahead of the company’s milestone 30th-year anniversary in 2022.
LifeAID Raises $20M in Series C Round
LIFEAID Beverage Co. announced this week that it has raised $20 million in an oversubscribed Series C financing round. The capital will go towards supporting the brand’s growth in retail in the U.S. and overseas, as well as funding new innovation and c-suite level hires.
Grand Teton Distillery Announces Expansion
Grand Teton Distillery announced its plans to open a new tasting room, adjacent to the distillery this winter. Construction has begun on an 8000 square foot space that will include a 2000 square foot tasting room, an area for additional production equipment and increased storage for the distillery.
CPG Leaders Make Forbes’ Wealthiest Self-Made Women List
This year’s Forbes list of the top wealthiest self-made women featured four founders, leaders and executives behind some of CPG’s most notable brands. Released this week, the full list includes 100 of the top female entrepreneurs and executives, two-thirds of which either founded or cofounded their company and 26 who have served as CEOs.