WASHINGTON – America’s leading beverage companies today introduced a new look for their industry association that speaks to who we are – a strong, united, forward-thinking industry driving solutions together…
Ride-sharing tech behemoth Uber Technologies has struck a deal to acquire on-demand alcohol delivery marketplace Drizly for $1.1 billion in stock and cash, the companies announced today.
The American Trade Association for Cannabis and Hemp announced last week the formation of the Cannabis Beverage Council, a new industry group that will seek to support U.S. brands in both regulatory and market initiatives.
Positive Beverage has severed ties with celebrity influencer Kelly Dodd, following controversial statements about COVID-19 by the “Real Housewives of Orange County” star. The decision to fire Dodd came this weekend after Instagram posts showing her flouting pandemic safety guidelines came under fire from fans and media.
VPX Pharmaceuticals took its legal battle against PepsiCo to a second front this week as VPX-aligned company Quash Seltzer LLC filed a lawsuit alleging the conglomerate has threatened its prospective distribution partners out of doing business.
In our last episode of Category Closeup: Product Showcase, we spoke with a range of kombucha and probiotic drink brand leaders about their latest product launches and market strategy. This clip features additional interviews from the show with Circle Beverage, Humm Kombucha and Urban Farm Fermentory.
Seeking to ride the momentum fueling explosive consumer interest in non-dairy milks, Milk Future, a free virtual museum designed to educate consumers and spread awareness about non-dairy plant-based milks, is set to go live on February 1.
Denise Woodard, the founder and CEO of fast-growing allergen-friendly food brand Partake Foods, spoke about the benefits of “leaning into” cost-saving retailer programs, how she went from raising thousands of dollars at a time to multi-million, celebrity-led funding rounds, how the tragedy and social unrest of 2020 impacted Partake and why she sings the praises of a having a leadership coach.
Launched in Chicago and select Illinois markets in December 2020, Northbrook-based Freshie sparkling tequila seltzer (4.7% ABV) combines great taste with all organic ingredients.
Hornitos® Tequila, a premium tequila brand founded on the belief that nothing great happens without taking a chance, today announced its newest advertisement titled “First Steps.”
Cutwater Spirits, the most awarded canned cocktail brand in the U.S., is debuting its “Cut Out” campaign with a TV commercial airing on game day, digital takeovers, and a social media campaign featuring actress Emily Hampshire, renowned for her role as Stevie Budd on Schitt’s Creek and “longtime Cut Out enthusiast.”
A new year means new products. In this gallery, we showcase new CBD brand launches from Molson Coors and Indeed Brewing Company, flavorful innovations in coffee creamers via International Delight, Natural Bliss and Shamrock Farms, as well as new line extensions from Chobani, Mooala and Vita Coco among other launches.
Following a worldwide call for voice and dance submissions in November – today, BACARDÍ® rum debuted the official music video and full song for the first-ever remake of global hit single, “Conga” Feat. Meek Mill, Leslie Grace, Produced by Boi-1da.
Brockmans Gin Ltd, the privately-owned company which owns Brockmans Gin, has appointed Guy Lawrence as its CEO. Guy Lawrence joined the business one year ago as Managing Director and is taking over from co-Founder, Neil Everitt, who remains on the Board and is the Company’s largest shareholder. The company has also announced that, in 2020, Brockmans Gin secured over £4.6m of new investment.
