Keurig Dr Pepper Advances Sustainable Packaging with New $10M Commitments
Keurig Dr Pepper (NYSE: KDP) has announced its founding sponsorship of The Recycling Partnership’s Polypropylene Recycling Coalition (the “Coalition”).
News
Once Upon A Coconut Announces Launch
Introducing Once Upon A Coconut – the first premium coconut water created with a purpose in mind – to give back.
Survey: C-Store Retailers Upbeat on Beverages
Thanks in part to encouraging sales growth and a rebound in energy drinks, C-store retailers are more optimistic about the outlook for the total beverage category than a month ago, according to a survey conducted by Goldman Sachs Equity Research analysts published today.
Taste Radio Insider Ep. 93: The Tools You Already Have To Succeed In Tough Times
Greg Fleishman, co-founder and CEO of clean label baking mix and snack company Foodstirs, discussed how the brand has adapted to a new consumer environment, explained how to manage and enhance relationships with retail buyers, why it’s critical to leverage every resource at your disposal during the pandemic and why consumer communication is the one thing that keeps him up at night.
Casamigos Tequila Founder Turns to Sports Drinks With Recover 180°
As consumers continue to seek better-for-you options in the hydration and sports drink space, Arizona-based Recover 180° is aiming to amplify its nationwide presence as it expands into new regional markets across the country. Founded in 2018 by real estate developer Mike Meldman, Recover 180° makes a line of functional hydration drinks intended to meet multiple need states including post-workout, travel, and hangovers.
SprintToSuccess S1E2: Strategy Process
In episode two of SprintToSuccess, we’ll be giving a glimpse into our sprint strategy process and show you how we applied it to Melissa’s brand and tackle some of her challenges. We cover surveying her competitive category, identifying a target, crafting positioning, and honing brand personality and tone.
CYPET Introduces Unique Handle for 5 Gallon PET Bottles
Health concerns over BPA (Bis-Phenol A) found in Polycarbonate, have resulted in a tendency to shift from Polycarbonate to PET for 5-gallon returnable water cooler bottles. The main challenge for…
Wild Barn Coffee Launches Nitro Cold Brew Coffee Fueled by High Altitude Adventure
Boulder, Colorado (July 14, 2020) – Imagined and developed by an adventure-seeking, female-duo whose passion for the great outdoors is matched only by their love for a great tasting cold…
Barnie’s Coffee & Tea Co. Launches New 32 Oz. Bottled Cold Brew
Barnie’s Coffee & Tea Co. invites loyal fans and new customers, alike, to chillax this summer with today’s rollout of its newest product, a 32 oz. convenient “grab-and-go” bottle of unsweetened Barnie’s Cold Brew.
Electrolit Beverage Brand Expands Product Line to Include Three Fruit Flavors
Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – has expanded their product line to include three new flavors in response to immense demand from consumers coast to coast.
KBI Unveils Kombucha Code of Practice to Promote Category Transparency
Five years in the making, kombucha trade association Kombucha Brewers International (KBI) this week released its Code of Practice, a set of processing definitions, safety protocols and quality standards aimed at establishing transparency with consumers amidst a slew of innovative products and rapid category changes.
Coca-Cola Freestyle Unveils Contactless Pour by Phone Technology
As the coronavirus pandemic continues to reshape the world around us and shift consumer behavior, The Coca-Cola Company is rolling out a new pouring option to meet consumer needs with its latest Coca-Cola Freestyle technology innovation – contactless, mobile pouring from a smartphone.
Top Red Bull NA Execs Out In Social Justice Controversy
An internal battle over whether to publicly support the Black Lives Matter movement at Red Bull has led to the exit of two of the energy drink maker’s top North American executives, according to media reports this week. In an email to BevNET, Red Bull confirmed that Red Bull North America (RBNA) CEO Stefan Kozak and president and CMO Amy Taylor were “no longer with the company.”
DRY Soda Company Expands Distribution In Texas Through Partnership With Ambiente
DRY Soda Company, creator of DRY Botanical Bubbly, a beautifully-flavored, lightly-sweet line of non-alcoholic beverages, has announced a new partnership with Ambiente, a leading statewide fine wine, craft beer and specialty beverage distributor in Texas.