News

American Pasteurization Company Adds CFO

Keith Brill has joined American Pasteurization Company (APC) as Chief Financial Officer. Brill, a Certified Public Accountant, has deep experience working with multi-national companies in external audit and corporate finance.

Brand Profile: Two Decades On, Guru Seeks Gains in U.S. Energy Market

When it launched in 1999, energy drink brand Guru was the first organic and one of the few natural products in the category. In the years since, the Montreal-based brand has watched as energy drinks have developed into a $12 billion market in the U.S., but it’s only relatively recently that growth trends have shifted in the favor of natural products.

Taste Radio Insider Ep. 19: Think You’re Outworking Your Competition? Try Knocking on 500 Doors in 25 Days.

Tiesta Tea co-founder/CEO Patrick Tannous explained why hitting the pavement and building strong relationships with retail buyers has been critical to the development of his company. Robert Jakobi, a serial food entrepreneur and founder of better-for-you soup company Bou, chronicled his journey from the U.K. to the U.S. and discussed differences in how business works within the two countries.

Distribution Roundup: LIFEAID Goes Chainwide in Walmart

LIFEAID Goes Chainwide with Walmart, Plans Triple Growth in 2019; CELSIUS To Expand in China with Royalty License Agreement; Oral I.V. Partners with McLane Company; Circle City Kombucha Expands in Chicago; Hoist Adds Two Kroger Divisions

Steaz Expands Distribution to QuikTrip

Green tea brand Steaz, which markets organic certified and fair trade RTD iced green teas, energy drinks and prickly pear water, has launched iced tea and energy with QuikTrip. Hitting shelves in March, four iced green tea flavors will be in 790 locations and four energy flavors will be in 580 locations.

The Alkaline Water Company Expands Packaging Capabilities to Launch New Products

The Alkaline Water Company Inc., a leading producer of premium bottled alkaline drinking water sold under the brand name Alkaline88, announced that it has expanded an existing relationship with a key co-packaging partner based in Nevada. Specifically, Western Group Packaging (WGP) will begin producing the Company’s new flavored Alkaline88 water products.

Protein2o Introduces Energy Line Extension

Protein2o Plus Energy contains 125 mg of natural caffeine from green coffee beans and 15 g of whey protein per 16.9 oz. PET bottle and is available in Blueberry-Raspberry and Cherry Lemonade flavors.

Baltimore Spirits Co. Expands Distribution to Illinois

Inspired to bring a culture of rye whiskey and spirits’ manufacturing back to Maryland and beyond, the Baltimore Spirits Co. announces expanded distribution into Illinois, with plans to continue growth in Louisiana and three other states throughout 2019.

SVEDKA Launches SVEDKA Rosè

SVEDKA Vodka, the number-one imported vodka in the United States, announced the launch of SVEDKA Rosé, the brand’s innovative answer to the popular rosé wine trend, which has taken the LDA Millennial consumer by storm.

Bumbu Rum Company Launches Bumbu XO

Bumbu Rum Company is pleased to announce Bumbu XO, a small-batch ultra-premium rum aged up to 18 years in bourbon barrels and finished in white oak sherry barrels from Andalusia, Spain. Bumbu XO is distilled and aged at a 120-year old Panamanian distillery and proudly uses only local sugarcane and pure spring water.

Le Sirenuse Champagne Bar and Q Mixers Present ‘The Art of Bartending’

Le Sirenuse Champagne Bar, the palm-fringed oasis located in Four Seasons Hotel at The Surf Club, has teamed up with Q, Brooklyn-based maker of spectacular mixers, to launch The Art of Bartending, a new cocktail series hosted by five of the country’s best hotel bars nationwide.