BELLINGHAM, Wash.— Sweet Green Fields (SGF), one of the largest fully integrated global stevia ingredient companies, and Tate & Lyle PLC (Tate & Lyle), a leading global provider of food and beverage solutions and ingredients, build on the two companies’ industry-leading track record of new product innovation with the introduction of ZOLESSE Natural Flavor.
ZOLESSE, a new natural flavor (per FDA definition), supports an effort to help food and beverage manufacturers deliver great-tasting products that meet ever-growing consumer demand for clean-label ingredients, all at an optimized cost compared to alternatives.
“As consumers’ preferences change, we develop ingredients and solutions that meet those evolving consumer needs,” said Dean Francis, CEO for SGF.
Non-GMO Project Verified ZOLESSE is a glycosylated stevia extract that labels as natural flavor, enabling manufacturers to keep a short ingredients list.
According to the Innova Market Insights March 2018 report, On-Trend Reformulation: Going Clean Label – Tipping Point for a Trend, consumers are looking for food and beverage products that have a cleaner label, meaning the ingredients lists are as short as possible and do not contain items consumers don’t recognize or perceive as artificial or chemical in makeup.
“ZOLESSE is a true formulator-friendly flavor solution,” said Dr. Mel Jackson, chief science officer for SGF. “It eases the concern of formulators who believe consumers may be sensitive to stevia products when reading ‘steviol glycosides’ or ‘stevia extracts’ on the label. Plus, ZOLESSE creates no application hurdle, since it has a negligible effect on the original taste of the products.”
ZOLESSE Natural Flavor also has a great synergy with other stevia products; and when used together, ZOLESSE helps reduce bitterness, lingering and provides a more sugar-like taste. In addition to working well with stevia, ZOLESSE can also be used with monk fruit extract and sugar, enhancing sweetness intensity.
“ZOLESSE is the perfect addition to our combined portfolio of stevia products,” said Francis, referring to the unique partnership with Tate & Lyle established in 2017. “Together with Tate & Lyle, we are creating the complete toolbox of clean label solutions for use across food and beverage categories. We’re proud to introduce ZOLESSE Natural Flavor, continuing to uphold this promise.”
ZOLESSE Natural Flavor is available in the US, Mexico, Brazil, Philippines, Indonesia and anywhere that FEMA GRAS flavors are accepted. Learn more about ZOLESSE Natural Flavor and the complete portfolio of SGF and Tate & Lyle stevia solutions
About Sweet Green Fields
Sweet Green Fields USA LLC is one of the largest privately held, fully integrated global stevia ingredient companies. It strives to provide natural sweetening solutions to inspire healthy living through its extraordinary-tasting stevia products. Sweet Green Fields was established in 2007 and started by providing standard stevia extracts to the food and beverage industry. Today these extracts come as Non-GMO Project Verified. In recent years Sweet Green Fields has created an innovative series of stevia extracts covering a wide range of customer application needs. For more information, please visit sweetgreenfields.com.
About Tate & Lyle
Tate & Lyle is a global provider of ingredients and solutions to the food, beverage and industrial markets. Tate & Lyle operates through two global divisions, Food & Beverage Solutions and Primary Products, supported by the Innovation and Commercial Development and Global Operations teams. Food & Beverage Solutions is focused on growth by building leading positions globally in the categories of beverages, dairy, and soups, sauces and dressings. Primary Products is focused on delivering steady earnings and generating cash. Food & Beverage Solutions consists of: Texturants, including specialty starches; Sweeteners, including low- and no-calorie sweeteners; and a Health and Wellness portfolio comprising mainly specialty fibers; and Stabilizers and Functional Systems, which are bespoke ingredient blends that ensure foods retain their structure. Primary Products consists of high-volume sweeteners, industrial starches and fermentation products (primarily acidulants). It also sells co-products from the corn milling process as animal nutrition. Tate & Lyle is listed on the London Stock Exchange under the symbol TATE.L. American Depositary Receipts trade under TATYY. In the year to 31 March 2018, Tate & Lyle sales totaled £2.7 billion. For more information, please visit tateandlyle.com.