Review: Update Energy Drink
Update is a line of energy drinks featuring a very unique value proposition: no caffeine. Instead, they use 300mg of paraxanthine (enfinity®), which is intended to help focus, productivity, and energy.
NielsenIQ: Non-Alc Sales Remain Robust Despite Deceleration Driven By Softer Pricing
Non-alcoholic beverage retail sales “remained robust” but decelerated sequentially in the two-week period ending March 25, driven by softer pricing, according to an analysis of NielsenIQ data by Goldman Sachs Equity Research.
New Spirits Gallery: Sangam, Glenfiddich and Taffer’s
To ring in the spring season, many spirits brands have begun rolling out new offerings designed to be enjoyed in the warmer months. Check out this gallery for the latest launches from brands like Dublasé, Glenfiddich and Knob Creek in addition to the debut of newcomers including Sangam, SU CASA and Taffer’s.
Anytime Spritz Bets on Bringing Regenerative Ag to Canned Cocktails
Two founders who cut their teeth in supply chain and sustainability for fast-growing food companies have teamed up to launch a ready-to-drink cocktail, Anytime Spritz, available April 1 in California and New York.
Starbucks Unveils New RTD Lineup: Pink & Paradise, Frappuccino Minis
Starbucks has formally unveiled its new slate of ready-to-drink products, highlighted by two fruit juice-based, cafe-inspired beverages – Pink Drink and Paradise Drink.
Edrington Takes Majority Stake in Wyoming Whiskey
Edrington, a Scotland-based premium spirits producer, has upped its stake in Wyoming Whiskey from 35% to 80%, the company announced today.
Phocus CEO: With Jack Harlow as Co-Owner, Brand Seeks Fresh Start with Gen Z
After announcing a new start for the company this weekend, Phocus CEO Joey Nickell said functional beverage brand is now preparing an ambitious national expansion with a goal of reaching 10,000 retail doors.
Distribution Roundup: Olipop Brings Soda to Sweetgreen; Soylent, Ketone-IQ Expand
Olipop has been clear about its mission to convert traditional soda drinkers to its low-calorie, functional soft drinks, an effort that now extends to foodservice through a new partnership with sweetgreen.
Review: Sang Vietnamese Iced Coffees
Sang is a new line of Vietnamese RTD coffees packaged in 8 ounce cans and available in five different varieties. The flavors include Vietnamese Coffee Straight Black with Vanilla, Vietnamese Coffee Traditional, Vietnamese Coffee with Oat Milk, Vietnamese Coffee Saigon Cinnamon and Vietnamese Coffee Saigon Cinnamon Oatmilk Latte.
GoodBelly, Cheribundi Merge Under NextFoods Banner
NextFoods, the maker of functional food and beverage brand GoodBelly, is merging the business with tart cherry juice producer Cheribundi. As part of the deal, announced today, NextFoods will remain as the majority shareholder of the combined entity, which will operate under the GoodBelly name. Venture capital firm Emil Capital Partners (ECP) is the company’s largest investor.
Marketing: Coca-Cola Starts ‘Dinner Table Renaissance’ with Gigi Hadid; Ocean Spray’s New TV Spot
The Coca-Cola Company has teamed up with model and Next in Fashion judge Gigi Hadid to start what it has dubbed a dinner table renaissance through its new campaign, “A Recipe For Magic.”
Grey Goose Launches Bottled Martini Cocktail
With a martini resurgence sweeping cocktail bars, Grey Goose is getting in on the action with a ready-to-pour Classic Martini Cocktail bottle launching nationwide today.
Jennifer Lopez Launches RTD Cocktail Delola
Jennifer Lopez is the latest high-profile name to jump into the rising ready-to-drink cocktail category with the launch of The House of Delola, a new Beam Suntory-backed brand of spirit-based, pre-mixed drinks which is set to debut this spring with its first product, Delola Spritz.
Taste Radio: How OWYN Went From DTC Upstart To An $85M Omnichannel Giant Killer
Mark Olivieri, the CEO of OWYN, a brand of plant-based protein and nutrition beverages projected to generate $85 million in 2023 revenue, discussed the role that data has played in its development and trajectory, how the company sources and implements a variety of information and insights into its business strategy and what he attributes to success at driving repeat purchase.