As consumer awareness of boba tea grows in the U.S., California-based frozen instant boba kit brand Boba Bam has appointed industry veterans Apu Mody as Executive Advisor and John Koury as Vice President Sales.
PepsiCo announced today it has entered a long-term distribution agreement with fitness energy drink producer Celsius Holdings, Inc., maker of the CELSIUS brand, effective immediately. The deal includes a $550 million investment into the publicly traded energy drink company, granting the New York-based conglomerate an 8.5% ownership stake.
The Newport Beach, California-based beverage company spent the pandemic developing its answer to the zero-sugar energy drink category with the release of Positive Energy in three flavors – Tropical Bliss, Watermelon Mania and Poppin’ Orange. The products launched at the beginning of the year with 160g of caffeine from green tea extract and 0 calories in each can, and is positioning itself to target not just traditional energy drink consumers but the whole family.
In this episode, BevNET reporter Brad Avery joined Taste Radio’s regular hosts and discussed his recent article about an innovative “scent-flavored hydration system” that is making inroads in the U.S. They also spoke about 7-Eleven’s embrace of upstart brands and shared personal takes on several new products, including grain-free donuts and spicy (if not NOSH-y) potato chips. Also in this podcast: a brief recap of annual cocktail convention Tales of The Cocktail and the latest edition of The Maxi Minutes.
As businesses worldwide feel more urgency to improve their environmental sustainability standards, carton-packaged water brand Boxed Water says it is doing better than ever. Founded in 2009 as Boxed Water Is Better, the Michigan-based brand has served as a pioneer of the carton-packaged water space that has in the intervening years seen competition emerge from rivals boasting their own sustainability narratives within the space for better-for-the-planet packaging.
In this week’s roundup of new products, ZOA Energy unveils limited-edition Black Adam cans, Figlia rolls out its first RTD offering and Psychedelic Water launches the first legal microdose product.
Keurig Dr Pepper (KDP) has raised its full-year sales guidance to low double-digits after reporting encouraging growth across its business divisions in the second quarter.
Within the specialty coffee space, Vietnamese coffee is typically dismissed as cheaper and low quality, according to Sahra Nguyen, founder and CEO of Nguyen Coffee Supply. Which is why since launching her dry coffee brand in 2018, she has focused on exposing the coffee industry to the potential of Vietnam-sourced robusta beans.
This summer’s new whiskey releases saw brands paying homage to smoky summertime bonfires, releasing new 2022 editions of previously released products and rolling out new collaborations. Check out the gallery for new releases from WhistlePig, Hotel Tango and MF Libations.
In an effort to reduce its carbon footprint and combat reliance on single-use plastic packaging, The Coca-Cola Company announced this week that most DASANI products will transition to 100% rPET bottles, while Sprite will swap out its signature green PET bottles for clear ones.
Functional soda startup Perfy has announced plans for an NFT-based consumer loyalty program set to launch next month; Plant-based snack brand Vegan Rob’s is looking to battle world hunger with a new cryptocurrency, Vegan Rob’s Token (VRT), announced this month.
Amid the ongoing war on sugar, Kraft Heinz announced today it will reformulate its Capri Sun juice pouches by using monk fruit concentrate to cut the kids brand’s sugar content by an average of 40%.
Volume growth improvement over the Fourth of July holiday helped fuel non-alcoholic beverage sales over the two-week period ending July 18, according to an analysis of NielsenIQ data by Goldman Sachs Equity Research.
Under its Woodbridge Winery Holding, Constellation Brands is dipping yet another toe into the RTD cocktail set, this time with wine sodas. The “first-of-its-kind wine experience,” as Woodbridge’s communications team calls it, will launch nationwide this month on Drizly, InstaCart and at retailers where Woodbridge products are sold. The drink, made with soda and Woodbridge white wine, contains 7% ABV in each 8.5 oz. can and will be available in three flavors: Lemon Lime, Orange and Grapefruit.
