Under NestFresh Umbrella, New Barn Preps Expansion

In June, plant-based food and beverage brand New Barn Organics was acquired by national egg producer NestFresh in a move that promised to allow both companies to provide a broader range of products and give the brand a new runway for growth. Nearly three months later, that promise is taking shape.

Natural Light Launches “Flavor-Forward” Vodka Line

Having already innovated its way through the ready-to-drink category with everything from a classic hard seltzer to Natty Daddy Lemonade, Natural Light is looking beyond canned categories for its latest product launch. The beer maker announced this week it has launched into the spirits world with a line of lemonade-flavored Natty Vodka.

New Funding, Viral Videos Fuel Growth for Poppi

Prebiotic soda maker Poppi announced today that it has raised $13.5 million in a funding round backed by existing investor CAVU Ventures and a roster of celebrities from across the music, film and professional sports industries.

Spirits Gallery: August’s Latest Ready-to-Drink Cocktails

As summer begins to wrap up, spirit brands continue to grow the ready-to-drink cocktail space with new tropical concoctions from Monaco, Western Spirits and Onda, as well as innovative tequila-based beverages from Agavales and Ranch Rider Spirits. Check out the gallery for the latest releases, brand debuts, and limited edition relaunches.

Savorista On A Mission To Destigmatize Decaf

Husband-and-wife duo Kaitlyn Brown and Daniel Fernandes believe the benefits of a cup of coffee go deeper than its caffeine-kick. In 2019 the pair founded Savorista, a brand dedicated to producing premium, naturally decaffeinated coffee, which now spans a product range that includes packaged coffee and single-serve individual pourover kits.

Distribution Roundup: Recess-Breakthru Partnership Continues CBD Distribution Wave

In this weeks distribution roundup: Recess and Breakthru Beverage Group partnership continues CBD distribution wave, Mad Tasty now at Sprouts, blk. expands presence at Walmart, BioSteel joins WB Canna Co. & Wellness' Latin America and Carribean portfolio and 7-Eleven partners with Minibar Delivery.

Cirkul Closes $30M Series B Led by AF Ventures

This month, beverage technology company Cirkul announced that it has closed a $30 million series B round, led by AF Ventures. Launched in 2018, Cirkul is a Florida-based brand which markets a proprietary water bottle utilizing an unique cap which slowly adds concentrated flavor cartridges into the water as the consumer sips.

Fire on the Mountain: MTN DEW Gets ‘Flamin’ Hot’

Earlier today, PepsiCo’s MTN DEW unveiled what could be the strangest in a long legacy of bold innovations: MTN DEW Flamin’ Hot, which takes inspiration from one of the most popular flavors from fellow Pepsi brand Cheetos snacks to create “sweet citrus DEW with a new spicy goodness,” according to the company.

Nielsen: Non-Alc Beverage Sales Continue to Accelerate

Non-alcoholic beverage sales continued to pick up over the two-week period ending July 14, reporting accelerated dollar sales and volume growth after an extended period of slowdown earlier this summer, according to an analysis of Nielsen data by Goldman Sachs Equity Research.

Taste Radio: When Life Gave This CEO Lemonade, He Made Millions

David Klavsons, the CEO of King Juice, the maker of Calypso, spoke about how the company has leveraged its well-recognized lemonade brand, key distribution partnerships and consumer demand for low sugar formulations to achieve rapid and consistent growth in recent years.

Review: Corsa Hydration Tonic

New Beverage Showdown 18 winner Corsa has rebranded and repositioned its flagship line of non-alcoholic spritz beverages. Now known as Corsa Hydration Tonics, the products are packaged in 8 ounce cans and feature added electrolytes to deliver a “recovery” function.