Chobani President Peter McGuinness, La Colombe Co-Founder and CEO Todd Carmichael to Speak at BevNET Live
The cooperative dynamic between young and mature entrepreneurial brands will be front and center on Dec. 9 at BevNET Live in Santa Monica when Peter McGuinness, Chobani’s president, and Todd Carmichael, the CEO and co-founder of La Colombe, take part in a “fireside conversation” on the challenges of timing innovation in beverage categories and the way the companies’ close ties allow them to learn from each other in terms of product development and scale.