Review: Starbucks’ Teavana Ready-to-Drink Teas
Overall, the teas appear to have the makings of a product line that can compete in the mainstream premium RTD tea set.
Distill Ventures Delivers Innovation to Diageo
As the CEO of Distill Ventures, the venture capital arm of British spirits conglomerate Diageo, Shilen Patel is always on the lookout for emerging and innovative brands that are ripe for investment.
High Brew Drops Stevia
Based on internal research that found approximately one-third of coffee consumers have an aversion to stevia, High Brew has removed the zero-calorie sweetener from three of its products.
Vega Enters RTD Market with Protein+ Shake
Marketing the new product as a meal replacement, the shelf-stable, non-GMO shakes contain 20g of protein sourced from pea, hemp, and pumpkin seed, vitamins and minerals, 3-4g of fiber, 1g of Omega-3 ALA, and a veggie mix made from leafy greens, green algae, and vegetables.
Gerry David Stepping Down As CEO At Celsius
Over the course of David’s tenure as CEO, Celsius made impressive gains in the fitness beverage category, posting record revenues for five consecutive years and an 18-fold increase in its stock price.
Review: Thirty Natural Recovery
Thirty is a low-calorie beverage that is billed as a “health-focused recovery drink.” The product’s formulation includes electrolytes, which, according to the company are intended to be “nearly triple” the amount found in a standard sports drink.
CAGNY 2017: Coke & Pepsi Outline Growth Goals
The Coca-Cola Co. and PepsiCo embraced expansive and ambitious changes to their product portfolios during presentations to market analysts at the 47th annual Consumer Analyst Group of New York (CAGNY) conference.
Starbucks to Shutter Remaining Evolution Fresh Retail Stores
The decision to shutter the stores, which sold freshly prepared juices, snacks and sandwiches on-premise, will allow Starbucks “to sharpen its strategic focus” on Evolution Fresh’s RTD line of cold-pressed, high pressure processed juices, according to a company spokesperson.
Ready to Evolve: Muscle Milk Maker Launches New Plant-Based Protein Platform
CytoSport is expanding its offerings this month with Evolve, a new line of powders, bars and ready-to-drink, shelf-stable shakes made with pea protein.
BevNET Podcast Ep. 46: Why “You’re Your Own Best Salesman”; Protein’s Potential
In this podcast, Michael Schwartz, the co-founder and managing partner of Organic Food Incubator, a shared production facility and resource center for early-stage food and beverage companies, delved into the current landscape for start-up brands in metro New York, discussed top-of-mind ingredient and formulations embraced by entrepreneurs in the region and shared his take on effective sales, retail and distribution strategies for new brand owners.
New Age Beverages Begins Trading on Nasdaq
New Age Beverages’ initial public offering, estimated to be worth approximately $15 million, was four times oversubscribed due to an abundance of investor interest in the Denver-based distributor, CEO Brent Willis told BevNET on Friday.
Honest Revamps Organic Sports Drink Line
In place of a circular ying-yang image representing the drink’s three roles of “Rehydrate, Refresh, Replenish,” the label now features a cleaner look with more white space and a clearer emphasis on the call-outs of “sport” and “electrolytes and fuel.”
Review: BAWLS Guarana Ginger
Founded in 1996, BAWLS Guarana has one of the longest tenures of any brand in the energy category. And it has more or less stayed its course rather than chasing the trends that the rest of the category has. As such, BAWLS new Ginger variety follows in the footsteps of its other products.
Press Clips: Philadelphia Soda Tax Sparks Massive Sales Decline
Stores report as high as 50 percent drop in soft drink sales following implementation of Philadelphia's controversial "Soda Tax" in January, Pressed Juicery announces new Boston-area location, and a U.K. study hospitalizes students with caffeine equivalent of 300 cups of coffee.