Early Registration for BevNET Live Summer 2016 Ends Tomorrow
If you are planning to attend BevNET Live Summer 2016, now is the time to register and save money. Ticket prices will increase by $200/person after tomorrow.
If you are planning to attend BevNET Live Summer 2016, now is the time to register and save money. Ticket prices will increase by $200/person after tomorrow.
Speaking from his company’s Austin headquarters, CEO David Smith discussed the raise further in a call with BevNET, saying the new funding will go towards further expansion of the company’s sales and marketing efforts and getting more “feet on the street,” which will see the buildout of a High Brew field marketing team across the country.
The advent of brands like Honest Tea has changed the conversation around the RTD tea category to address the origins of the tea used inside the product. Still, the rich heritage of English tea has, at least in the past decade, been somewhat overlooked. Enter Thea’s English Standard Tea, which, as the name suggests, is focused on bringing that story back to life.
The New York Times has explored the latest disagreement between the two presidential hopefuls on the heels of Clinton’s endorsement of a proposal in Philadelphia that would place a 3-cents-per-ounce tax on sugary beverages.
Modern Alkeme is a self-described “Clearing Tonic” and is available in a single 8 oz. formulation that is high pressure processed. On the surface, this appears to be a new take on a cleanse product, with a suggested regimen of two bottles per day for three days along with plenty of water and a healthy diet, followed by a bottle per day for daily maintenance.
Chameleon Cold-Brew co-founder and CEO Chris Campbell told BevNET that the new website is intended to “elevate the conversation and take a leadership position in educating the consumer for ourselves and other brands that we believe are doing it right.”
Pressery Coconut Drinking Vinegar is a line of organic cold-pressed beverages that are made with juice and coconut vinegar. Pressery, which is a Colorado-based company that also produces a line of traditional cold-pressed juices under the same brand, has done a great job of creating something that is authentic but approachable.
I’ll get right to the point: in two decades of reading branding handbooks and observing marketers’ branding efforts, my conclusion is there ain’t no science to branding.
The Ginger People, which is a company that has long focused exclusively on ginger based food and beverage products, has partnered with Gordon Biersch Brewing Company to produce Bottoms Up, which was apparently designed with ginger beer purists in mind.
BevNET is excited to announce new speakers and panelists who will be joining BevNET Live Summer 2016 for discussions on marketing, sales and product development strategies for beverage entrepreneurs. Bill Weiland will offer a peek into the world of food and ingredients trends, and Jordan Silbert, Brian Ross, and John Maggiore will join a panel discussing strategies for small brands to find a home in a center-store grocery environment.
There’s a lot of SKU-shuffling from bigger companies like Bolthouse, Naked, and Odwalla, as established varieties are replaced by organic or new products get pushed through the system.
Chia Star’s new "shakes” are plant protein-based smoothies. Unlike the company’s core line, comprised of juice-based and pasteurized offerings, the Shake line is high pressure processed and uses coconut milk as its base.
Although Neurobrands did not admit liability, it agreed to a permanent court injunction that requires it to change its marketing practices and update wording on its labels. The company will also pay $500,000 in penalties and restitution as part of the settlement.
The investment in adding canned production to the plant, which until recently had only produced PET and HDPE bottles, came out of Nor-Cal’s 2014 sale of its Anheuser-Busch distributorship to Markstein Beverage of Sacramento.