Giannuzzi, who has worked with brands like Glaceau, Suja, and Mamma Chia during their fundraising processes, will discuss ways companies can consider their independence as they face a range of financial options.
Sean "Diddy" Combs, one of a trio of high-profile investors in Aquahydrate, has once again worked the alkaline water brand into a national television ad, this time for Ciroc Vodka. The ad, which promotes designated driving, comes approximately 15 months after the debut of a widely aired TV spot for Fiat, which also included placement of Aquahydrate.
A technical edge doesn't lead to a winning brand unless it's stated properly -- and it's copacetic.
Teapigs, a U.K.-based producer of premium tea products, has launched a three-SKU line of ready-to-drink matcha products. In our review of the company's apple and grapefruit varieties, we found the flavor of each to be well-conceived, but feel that the packaging needs work.
A recent New York Times stated that SunOpta, a global supplier and processor of natural and organic ingredients and finished products, requested and won permission from the USDA to label corn and soy processed in a company-owned plant as non-GMO.
Juisi's products are now available in specialty food chains Kings and Balducci’s, with distribution managed by Gourmet Guru.
Packed with extremely informative presentations, the agenda is loaded with veteran and expert insights as well as valuable market data and insight into current trends.
Lumi Juice, a producer of cold-pressed, high pressure processed juice blends, has launched a trio of 2 oz. "shot" products. Formulated with a range of trendy and bleeding-edge ingredients (including turmeric and broccoli leaf), the juices are very well-executed and excellent addition to Lumi's portfolio.
The Non-GMO Project, the leading certifier of products free of genetically modified ingredients, is about to get some new competition from a big-time player in the food and beverage industry: the U.S. government.
The deal is expected to close in the Fall of 2015, at which point Coca-Cola Bottling Co. Consolidated will take on distribution of Coca-Cola products in major markets including Indianapolis, Cincinnati, Columbus, Dayton, Baltimore, Richmond, Norfolk, Alexandria, and Washington D.C.
Launched in 2008 as a hybrid coffee and energy drink and often promoted as a premium cocktail mixer, Whynatte is now positioned as a ready-to-drink coffee, first and foremost, according to founder Jesse Altman, who said that the beverages will be sold in the natural food sections of Kroger stores.
Pressed Juicery has released a couple new products to its line of cold-pressed juices. One is a seasonal beverage spiced with jalapeno pepper and the other infused with the uber-trendy ingredient, activated charcoal.
With Chris Campbell, Jesse Altman, and Daniel Sullivan on a panel that takes them through the previous year to the present day, the beverage industry will benefit from the immediate past experiences of three thoughtful, driven, strategically conscious brand owners who have all shown a unique openness with regard to discussing their progress and objectives.
CNN recently profiled flavor scientist David Dafoe and his Louisville-based beverage development company Flavorman, which has been engineering beverage formulations for clients such as Jones Soda, Ocean Spray, Joia Life, and Diageo since 1992.
