Login Become an Insider

Features

  • BevNET Live
  • Best of 2024 Awards
  • Spirits Awards
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • Content Calendar
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Best of 2025 Awards
      Submit Your Nominations
    • Spirit Awards 2025
      Submit Your Nominations
    • Community Call Topics
      Submit Questions & Topics for Future Calls
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Community Call
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2023 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
    • Supplier Finder
      Database of Suppliers & Service Providers
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Community Call
      Pressing Topics Impacting Businesses
    • Elevator Talk
      Watch Emerging Brands Pitch
    • Category Close-Up
      Dive into Major Food & Beverage Categories
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
Our Family of Brands
nosh brewbound taste-radionombase
  • BevNET Live
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Our Family of Brands
nosh brewbound taste-radionombase
  • Login
  • Account image
    User Icon
  • Subscription:
    Manage Account Sign Out
  • close Subscribe
    Sign In
Become an Insider
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Botanic Tonics Unveils Science Behind feel free CLASSIC, Announces Promising Research Findings, and Reinforces Commitment to Transparency and Consumer Safety

info_outline PRESS RELEASE posted by Botanic Tonics

Dec. 12, 2024 at 11:08 am

X LinkedIn Reddit Facebook Email
Report Press Release
Non-Alcoholic BeveragesSupplements
  • image-01
Broken Arrow, OK -- Botanic Tonics, a pioneer in premium botanical supplement products, today announced preliminary findings from clinical trials of its flagship product, feel free CLASSIC, while also shedding light on the science behind this unique blend of whole leaf kratom and kava. The company also reaffirmed its commitment to transparency, consumer education, and responsible use of its products.

Key Highlights
  • Initial studies show no significant safety differences between feel free CLASSIC and placebo at up to 30mL twice daily. 
  • The product uses natural whole kratom leaf powder, maintaining the plant's traditional alkaloid profile.
  • Kava and kratom are delivered at servings similar to the traditionally consumed botanical.
  • Rigorous quality control processes at our FDA-compliant cGMP manufacturing facility ensure consistent potency and purity across batches.
  • Botanic Tonics has implemented industry-leading labeling practices to enhance consumer understanding and safety through clearly listed, precisely detailed ingredients and recommended servings.
  • The company supports appropriate regulation of the kratom industry to ensure consumer protection.
"Our initial clinical trials have shown promising results regarding the safety profile of feel free CLASSIC," said Ramsey Atallah, Chief Science and R&D Officer at Botanic Tonics. "At doses of 15 mL once per day, 15 mL twice per day, and 30 mL twice per day, we observed no clinically significant differences in safety compared to placebo. This aligns with our commitment to providing safe, high-quality products that harness the power of botanicals."

The Science Behind feel free CLASSIC

1. Whole Leaf Kratom: Botanic Tonics uses natural whole kratom leaf powder, avoiding industrial extraction solvents or chemical modifications. "You're getting the same natural product that has been consumed for centuries," Atallah explained. " Unlike extracts that can be substantially modified and adulterated, BT uses only pure leaf kratom, as nature intended”. 

2. Kava's Calming Properties: Complementing kratom is kava, known for its relaxing effects. Atallah elaborated, "Kavalactones like kavain work by weakly potentiating GABA type A receptors (GABA-Ar). This means kavain doesn't bind directly to the GABA receptor, but its presence decreases the energy needed for GABA to bind, thus supporting GABA’s natural function in the brain."

3. Better Together: "The amount of kava and kratom in feel free CLASSIC is based on the traditional use of these botanicals," Atallah explained. "With kratom, preliminary research and traditional descriptions describe a mild stimulant-like effects at lower doses, while kava is associated with promoting relaxation. Our formulation delivers the right amount of each to potentially support a balanced state of alertness and calmness. We continue to research the interactions between these botanicals to better understand their effects on consumers."

Quality, Safety, and Transparency Commitment

Botanic Tonics employs rigorous testing and standardization processes. "For example, we use state of the art, food grade manufacturing methods to guarantee consistency in each batch. Additionally, our Kava ingredient is standardized to exactly 30% kavalactones. This is precisely weighed and formulated in our beverage to always be within specification for our label claim," Atallah explained.
Botanic Tonics has evolved its labeling to go beyond legal requirements, providing detailed information about active ingredients, usage guidelines, and potential risks. This includes clear warnings about the habit-forming potential of kratom if used irresponsibly.

The company has voluntarily raised the minimum purchase age for all products to 21, demonstrating its commitment to responsible consumption. Botanic Tonics also supports the Kratom Consumer Protection Act and advocates for appropriate regulation of the kratom industry.

Consumer Education and Responsible Use:

Recognizing the power of their products, Botanic Tonics has intensified efforts to educate consumers about proper use and potential risks. The company is focusing on informing people with a history of substance abuse that its products may not be suitable for them, ensuring that the products get into the right hands.
Botanic Tonics' website now features a comprehensive "Consumer Education" section with detailed information about ingredients, FAQs, and educational resources. The company also supports organizations like the Kava Coalition and the Global Kratom Coalition to advance understanding of kava and kratom.

Future Research

Looking ahead, Botanic Tonics plans to conduct more extensive research, including:
  • Pharmacokinetic studies to understand how the tonic is processed by the body
  • Investigations into potential sleep quality improvements
  • Studies on impact to quality of life
  • Routine toxicological evaluations, including studies on mutagenicity, reproductive health, and potential drug interactions
"We're committed to understanding not just the effects of our products, but the underlying mechanisms," Atallah added. "Our goal is to create products that are not only enjoyable but backed by rigorous science."

Disclaimer: Consume responsibly. Adults 21 years of age and older only. To learn more, visit our Consumer Education page.

About Botanic Tonics

Botanic Tonics is a plant-based herbal supplement company headquartered in Broken Arrow, OK. Established in 2020, it produces kava-forward tonics under its feel free brand. Its signature product, feel free CLASSIC, is crafted with ancient functional plants to provide mood lift, energy, and focus. Botanic Tonics’ products are manufactured in an FDA-registered, cGMP-certified facility and actively supports consumer safety regulations through transparent labeling and educational resources. 


For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Numerator: Gen X Now Leads Purchasing Power in US; Club and C-Store Purchases Rising Across Generations

Numerator: Gen X Now Leads Purchasing Power in US; Club and C-Store Purchases Rising Across Generations

New Products: Shaklee, Todo Latch on to GLP-1 Trend; Seasonal LTOs from Wynk, Juni

New Products: Shaklee, Todo Latch on to GLP-1 Trend; Seasonal LTOs from Wynk, Juni

Workforce Cut, Cognac Business For Sale as Uncle Nearest Navigates Receivership

Workforce Cut, Cognac Business For Sale as Uncle Nearest Navigates Receivership

SPONSORED POST
The Agency Fueling Explosive Amazon Growth for Beverage & CPG Brands

The Agency Fueling Explosive Amazon Growth for Beverage & CPG Brands

Marketplace

Florida Beaches Craft Brewer For Sale

Florida Beaches Craft Brewer For Sale

View All|Post a Listing

Featured Jobs

CELLAR OPERATOR - 3rd shift - Lakefront Brewery, Inc.

CELLAR OPERATOR - 3rd shift - Lakefront Brewery...

Area Sales Manager - Traverse City & South Detroit/Ann Arbor, MI - Good Boy Vodka

Area Sales Manager - Traverse City & South Detr...

Hiring Across Production & Operations! - Edison NJ - MetaBrand LLC

Hiring Across Production & Operations! - Edison...

Packaging Operator - Craftsmith Beverage

Packaging Operator - Craftsmith Beverage

Area Sales Manager - FL Panhandle - Good Boy Vodka

Area Sales Manager - FL Panhandle - Good Boy Vodka

Production Brewer - Lord Hobo Brewing Company

Production Brewer - Lord Hobo Brewing Company

View All Jobs|Post a Job

More News

Distribution: Equator Coffees Expands Retail Footprint Wide and Fast

Distribution: Equator Coffees Expands Retail Footprint Wide and Fast

Trip Reveals New Flavor, Format & Hire As Brand Crosses Sales Milestone

Trip Reveals New Flavor, Format & Hire As Brand Crosses Sales Milestone

Reviews: Golden Tiger Roars; Zico Pure Is Coconut Water At Its Best

Reviews: Golden Tiger Roars; Zico Pure Is Coconut Water At Its Best

SNAP Reform Could Cost Retailers $1B+, Survey Says

SNAP Reform Could Cost Retailers $1B+, Survey Says

Beverage Industry Jobs

  • Hiring Across Production & Operations! - Edison NJ - MetaBrand LLC - MetaBrand LLC
  • Account Executive - Esber Beverage/Craft Beers of Canada - Esber Beverage/Craft Beers of Canada
  • Regional Sales Manager - DESTIHL Brewery - DESTIHL Brewery
  • Operations Manager - Yonder Cider Co. - Yonder Cider Co.
  • Sales Representative (NJ/PA) - Guilford Hall Brewery - Guilford Hall Brewery
  • Area Sales Manager - NY (Rochester, Buffalo, Syracuse, West Chester County) - Good Boy Vodka - Good Boy Vodka
  • Director of Brewing Operations - Blackhorse Brewery - Blackhorse Brewery
View All|Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Numerator: Gen X Now Leads Purchasing Power in US; Club and C-Store Purchases Rising Across Generations
  2. New Products: Shaklee, Todo Latch on to GLP-1 Trend; Seasonal LTOs from Wynk, Juni
  3. Workforce Cut, Cognac Business For Sale as Uncle Nearest Navigates Receivership
  4. Distribution: Equator Coffees Expands Retail Footprint Wide and Fast
  5. Trip Reveals New Flavor, Format & Hire As Brand Crosses Sales Milestone
  6. Reviews: Golden Tiger Roars; Zico Pure Is Coconut Water At Its Best
  7. SNAP Reform Could Cost Retailers $1B+, Survey Says
  1. Harbor View Hotel Partners With MEDASE To Redefine Cocktail Culture In Martha’s Vineyard
  2. House Wine Introduces Red Table Wine: Smooth, Versatile, and Made for Every Occasion
  3. Johnnie Walker Vault x Olivier Rousteing Present 'The Couture Blend' - A Signature Of Their Bold Creative Collaboration
  4. Flaviar Unleashes 24 Days Of Whiskey Magic In Its 8th Advent Calendar
  5. SENTIA Spirits Takes Home Three Medals at 2025 New York World Spirits Competition
  6. Consumers Demand Chlorophyll: A Top Search of 2025, Powering the Rise of Chlorophyll Water
  7. McCabes Wine & Spirits, an Upper East Side Destination Since 1967, Reopens Following Major Renovations
  1. Workforce Cut, Cognac Business For Sale as Uncle Nearest Navigates Receivership
  2. Sazerac Acquires Western Son Vodka & Distillery, Expanding Texas Footprint
  3. InvestBev’s Accelerator Bets on RTDs, Rum and Culture in New Cohort
  4. Sazerac Expands RTD Portfolio with New Texas Brands
  5. Spirits Marketing: Campari Taps Sarah Michelle Gellar; Glenfiddich Brings F1 to Grand Central
  6. Spirits RTDs: Growth Cools As On-Premise, Unique Flavors Heat Up
  7. Judge Allows Class-Action Lawsuit Over Sazerac’s Fireball to Proceed
  1. Insider’s Week in Beer: 🙌 A Victory for the Forgotten Generation
  2. Beer Remains in Contraction in September Beer Purchasers’ Index
  3. Press Clips: Craft’s Younger & More Diverse Future; MJF’s Yakima Trip; John Mulaney Partners with Years
  4. Openings & Closings: Dangerous Man to Reopen; Nebraska Brewing to Close; Wilding Brands Shuttering Funkwerks Taproom
  5. Montana’s Summit Beverage to Acquire George’s Distributing
  6. Numerator: Gen X Now Leads Purchasing Power in US; Club and C-Store Purchases Rising Across Generations
  7. Workforce Cut, Cognac Business For Sale as Uncle Nearest Navigates Receivership
View All|Submit News

Promoted PR Posts

Shonen Soda Partners with Munch Addict for August Snack Box

Shonen Soda Partners with Munch Addict for August Snack Box

Freight for Founders: LoadUP Disrupts the Way Beverage Brands Move Product

Freight for Founders: LoadUP Disrupts the Way Beverage Brands Move Product

A Celebration of Culture and Craft: The Industry Gathers In the Nation's Capital for the 9th Annual Black Owned Wine & Spirits Festival

A Celebration of Culture and Craft: The Industry Gathers In the Nation's Capital for the 9th Annual Black Owned Wine & Spirits Festival

Rupee Beer Debuts First-Of Its Kind Indian Non-Alcoholic Beer

Rupee Beer Debuts First-Of Its Kind Indian Non-Alcoholic Beer

MTN WTR Expands U.S. Retail Footprint with Nationwide Launch at Daiso USA

MTN WTR Expands U.S. Retail Footprint with Nationwide Launch at Daiso USA

Bettaway Beverage Distributors Recognized by C. H. Robinson with 2025 Carrier of the Year Award for Third Time in Five Years

Bettaway Beverage Distributors Recognized by C. H. Robinson with 2025 Carrier of the Year Award for Third Time in Five Years

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
© 1996 – 2025 BevNET.com® Terms of Use Privacy Policy
Back
03/11: Introducing...Nombase! 03/13: Expo West Roundup: Standout Products & Trends from Key Decision Makers 03/20: Growing at Retail: What Does Smart Growth Look Like? 03/27: Smart Demos, Steady Growth. A Cost-Effective Strategy for Retail.
View Community Call Calendar
An error has occurred. This application may no longer respond until reloaded. Reload 🗙