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Looking Ahead: Data Experts Weigh In on Holiday Sales and Beyond for Spirits

With 2023 around the corner, beverage alcohol analysts have begun tackling questions about holiday season sales and the outlook on spirits for the new year: How will economic conditions impact premiumization? Which spirits will continue to lead the way? And how will moderation trends continue to evolve?

Biodegradable Bottled Water Brand Cove Launches in Erewhon

After years of research and development, sustainable beverage company Cove is introducing its biodegradable bottled water next month in Erewhon stores in California. Since 2018, California-based Cove has been working to develop a truly revolutionary innovation with the potential to address systemic sustainability and recycling challenges: a plastic-free, biodegradable bottle.

GEN Z Water Balances Youthful Humor With Serious Sales, Marketing

Arkansas-based GEN Z Brands is getting serious; led by a team of industry veterans, the bottled water product is rolling out into select Target stores this month as it dials-in on sales and marketing ahead of broader scaling efforts next year.

FMI: Shoppers Adjust Holiday Grocery Habits to Navigate Rising Prices

In response to ever-increasing prices, consumers are adapting to the evolving economy by modifying both their everyday and holiday grocery habits. According to the Food Industry Association’s (FMI) latest report, shoppers’ holiday stress has been amplified by inflationary concerns.

Doubling Sales In A Year, Milo’s Tea Hits $400 million

Milo’s Tea Company has quietly become the fourth largest iced tea maker in the U.S. by steadily building new production capacity and incrementally expanding its target consumer base out of the regional south.

Wild Bill’s: New Flavors Fuel Reach into Retail

When faced with disruptions during the early days of the pandemic, New Jersey-based craft soda maker Wild Bill’s did like many other independent CPG brands: they adapted, using their connections to introduce a full line of packaged organic coffee, plus snacks like peanuts and jerky. But as COVID’s grip finally appears to be receding, the company is eager to get back to the core business.