Office Hours: Dialing in Your Amazon Strategy


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On this week’s Office Hours, NOSH editor Carol Ortenberg is joined by Chris Moe, co-founder & COO at ecommerce agency Cartograph, and Cambria Copeland, senior director of business management at online sales manager Beekeeper Marketing, for a discussion exploring how successful food and beverage companies can utilize retailing giant Amazon. Our guests will not only help emerging brands learn how to launch on the platform, but also provide tips and tricks for existing merchants on how to more effectively run their Amazon business. They’ll also share how the ongoing Covid-19 pandemic has impacted Amazon and in turn, CPG brands, and what companies can do now to better prepare for a possible second wave, and Amazon slowdown. Submit your questions now for a chance to call-in via Zoom during the show and be a part of the discussion with these leaders of two top Amazon sales advisors, who have worked with brands like Justin’s, 4th & Heart, Caulipower, and Smashmallow, Hiball and Olly. Chris Moe is the co-founder and COO of Cartograph, an eCommerce focused agency that helps Natural CPG brands sell their products on Amazon. The agency supports brands with strategy, pricing, operations and logistics, SEO and advertising on Amazon. Chris previously worked at McKinsey and Company and holds a BS from Cornell University. Cambria Copeland is the Senior Director of Business Management at Beekeeper Marketing, an Amazon General Management Agency, now part of the Digital Technology Group of Advantage Sales and Marketing, where she leads the business management team. Cambria has managed eCommerce accounts with Beekeeper Marketing for the past 6 years. She has a BA in Electronic Communication Arts from San Francisco State University. Office Hours is an exclusive show for subscribers of BevNET and NOSH. Subscribe today and tune in every Tuesday at 3 p.m. ET to hear from industry experts and get your questions answered. Sponsorship opportunities are available for this live video series. Please send inquiries to sales@bevnet.com About Office Hours Office Hours brings industry thought leaders in Food and Beverage into conversation with the community to offer advice, answers, and discussion that can help brands and their associates overcome the challenges of both the present days and those to come. About BevNET BevNET.com is the leading media property dedicated to the non-alcoholic beverage industry. Founded in 1996, BevNET provides comprehensive, cross-channel, up-to-the-minute information about the beverage industry and reviews of non-alcoholic beverages. BevNET attracts brands, suppliers, ingredients providers, service providers, retailers, distributors. About NOSH NOSH is the leading source for informed, comprehensive coverage and context for the growing community of businesses with Natural, Organic, Sustainable, and Healthy packaged food. As the food-focused extension of BevNET.com, NOSH offers products in a variety of media that reaches engaged brands, retailers, investors, distributors, suppliers, and service providers.

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