Perrier Introduces Limited-Edition Bottles Featuring the Art of Andy Warhol

STAMFORD, Conn. — This summer, Perrier® Sparkling Natural Mineral Water pays tribute to Andy Warhol with a series of limited-edition bottles inspired by the legendary pop artist. In the 1980s Warhol created a series of screen prints of Perrier bottles in a vibrant color palette that have been replicated on specially-designed Perrier bottles available wherever Perrier is sold.
The Perrier screen prints created by Warhol are representative of the Pop Art movement and the artist’s fascination with depicting everyday consumer products in unconventional ways. He produced over 40 works featuring the iconic Perrier bottle in 1983.
Taking inspiration from these…

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iTi Tropicals President Discusses Coconut Water Sustainability, Sourcing and Authenticity

LAWRENCEVILLE, N.J. — In an important address at the May 16 Foodnews Juice Asia 2013 symposium in Bangkok, Thailand, iTi Tropicals, Inc. President Gert van Manen advocated that coconut water is a compelling ingredient with a bright future in the food and beverage market if it is labeled accurately. Van Manen’s speech, “Coconut Water: Fad or Sustainable Ingredient?” discussed the availability, benefits, technical challenges, market expansion and methods of delivery for coconut water. He also talked about issues of ethical sourcing, sustainability and authenticity.
iTi Tropicals, Inc., a food ingredient company specializing in premium tropical flavors, has been developing and

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Roaring Lion Unveils ‘Zero’ Flavor in Slim Can

SUN VALLEY, Calif. — Roaring Lion is proud to announce the expansion of their current line of energy drinks with the unveiling & launch of their ‘Zero’ flavor in a new, attractive 12oz slim can.  This announcement comes quick on the heels of Roaring Lion’s recent launch of a new line of resealable bottles, which included two new natural flavors, ‘Au Natural’ & ‘Zero’.
The next evolution of ‘Zero’ is a smaller, sleek can which features the use of bare metal and other unique design elements to significantly improve the overall look & appeal of the packaging over the old

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Talking Rain Announces Advertising Campaign, Website Redesign for Sparkling ICE

SEATTLE — TalkingRain is proud to announce the launch of a new multi-million dollar advertising campaign and website redesign for Sparkling ICE, the fastest growing non-alcoholic beverage brand in the United States.
“In less than two years, Sparkling ICE grew from a $10 million to a $200 million beverage brand, due largely to organic growth brought on by consumer demand for a great tasting, zero calorie beverage,” said Kevin Klock, CEO of TalkingRain Beverage Co. “With the launch of this aggressive, far-reaching campaign, Sparkling ICE will harness the momentum of this growth to reach a wider audience than ever before

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OnJuice Now Available in Miami Hotels, Yoga Studio

BOCA RATON, Fla. — OnJuice, quickly becoming South Beach’s favorite cold-pressed juice brand, is newly available at three premier locations in the Miami area:

Gale South Beach Hotel

Bikram Hot Yoga Miami

Exhale Spa at the Epic Hotel

The diverse locations all support OnJuice’s message of “vitally healthy,” as the three spots cater to a health-conscious and trend-savvy consumer who appreciates style, fitness and beauty, in all its forms and flavors.
“While OnJuice is sold primarily online,” says OnJuice CEO Scott Harris, “our expansion of the juice line into non-traditional and complementary retail is helping us build the brand.”  OnJuice

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Bolthouse Farms Introduces Vegetable-Driven Beverage

BAKERSFIELD, Calif. — As the nation becomes increasingly health conscious and the vegetable juicing trend skyrockets, consumers are looking for easy ways to get more greens into their diets. They can now reach forBolthouse Farms® Daily Greens™, the produce powerhouse’s new vegetable-driven beverage. Daily Greens makes the healthy choice the easy choice, as the nutrient-packed juice is widely accessible outside of specialty stores. As the popularity of vegetable juicing continues to grow, Bolthouse Farms takes the trend to consumers in three simple steps, from farm to bottle to you.
Reasons to Make Bolthouse Farms Daily Greens juice an Easy Part

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Channel Check: Lemonade

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This category has been the hottest of the hot for the past couple of years, and it’s a place where entrepreneurial brands are fully engaged with the big guys in the fight for position. Note Calypso’s steady and sustained growth, along with Hubert’s and Cabana. Meanwhile, there are plenty of new launches – plenty of brands with no track record. We fear the “Golden Bear” – so should Minute Maid.

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