News

Graasi Barley Water Launches Wellness Beverage Line

Graasi Barley Water was launched today to satisfy consumer cravings for more hydration, more immunity, more wellness and more fun! The new line of ready-to-drink organic waters is available at…

Diageo Opens New $110 Million Illinois Manufacturing Facility to Increase RTD Production

Diageo North America has opened a 225,000 sq. ft. manufacturing facility in Plainfield, Illinois, expanding the company’s production capacity by more than 25 million cases. Diageo Lincolnway, a $110 million project, includes the installation of two new high-speed canning lines, which will support production of both malt- and spirit-based ready-to-drink canned cocktails (RTDs).

Ex-Waterloo Marketing VP Launches Country Luau RTD Cocktails

Just a few weeks after his former colleague Jeff Arnold joined LALO Spirits as its president and COO, another alumnus of Texas-based Waterloo Sparkling Water’s management team is entering the beverage alcohol category with the launch of Country Luau, a new spirits-based ready-to-drink cocktail line set to hit stores later this month.

Right On Brands Launches ENDO Brands Line

Right on Brands, Inc. (OTC PINK: RTON), a fully reporting SEC filer and developer of a broad line of hemp-based smokables, beverages, tinctures, and topical products including products infused with…

Taste Radio: When ‘Better’ Is Your Mantra, Everything Is Possible. Just Ask Aimee Yang.

BetterBrand founder/CEO Aimee Yang spoke about how she analyzed the opportunity to create a better-for-you bagel, why raising her first $1 million was both remarkable and lamentable, the fortuitous way she met several investors, what she wanted to convey in branding and package design and why she embraces a “software mindset” when it comes to iteration.

Mingle Mocktails Inks Distribution Deal with Nevulis Beverages

Philadelphia, Penn. –  Mingle Mocktails today announced that Nevulis Beverages will distribute its products in Eastern & Central Pennsylvania. Nevulis is a top wholesale distributor of prestige craft beer brands…

Uptime Partners With The Big West

Irvine, Calif. – The Big West announced that Southern California-based UPTIME Energy has joined as the “Official Energy Drink of The Big West”. The partnership was secured by Van Wagner,…

Rowdy Mermaid’s Functional Platform Expands with Adaptonic Clarity Launch

Less than a year after launching its first non-kombucha offering with its functional Adaptonic products, Colorado-based beverage brand Rowdy Mermaid is taking another step beyond its roots in kombucha with Adaptonic Clarity, a line of sparkling drinks made with Lion’s Mane mushrooms.