Martín Caballero

Martín Caballero

Managing Editor, BevNET

Martín writes news articles and feature stories covering the non-alcoholic beverage industry for BevNET. A graduate of Boston University, Martín's previous work has appeared in USA Today, The Boston Globe and The Boston Herald.

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Posts by Martín Caballero

Expo West 2018 Video: Cold Brew’s Wave Still Rising

In this video, BevNET’s John Craven and Martin Caballero discuss some of the new RTD cold brew products that debuted at Natural Products Expo West 2018 and explore how they fit into the larger macro trends that continue to shape the coffee category.

Keen Capital Acquires Stake in Dahlicious Organic

Massachusetts-based brand Dahlicious, which markets a line of organic lassis, or milk-based Indian-style drinkable yogurts, has sold a stake in the company to investment fund Keen Growth Capital, the company announced in a press release last week.

Expo West 2018: Packaging Redesign Roundup

As the BevNET editorial team prepares to hit the floor at Anaheim Convention Center for Natural Products Expo West 2018, here is an early look at some of the brands that will be showcasing revamped packaging and redesigned labels at this year's show. 

Live Soda Launches Probiotic Soda Line

At this year’s Natural Products Expo West show, kicking off in Anaheim, Calif. tomorrow, Live Soda will showcase its newest line extension and first foray into traditional carbonated soft drink category with the launch of a shelf-stable, five-SKU line of Probiotic Sodas.

Matthew Mitchell Leaving Coke VEB To Lead New Division in Japan

Mitchell, the VP of Investments & Ventures at Coke’s Venturing & Emerging Brands (VEB) unit, is leaving his current role to head a newly formed division focusing on emerging brands based in Japan, according to a memo from VEB president Scott Uzzell.

Distribution Roundup: Mooala Moves East

In this Distribution Roundup, Mooala's move into the East Coast nearly doubles its U.S. retail presence, while Powell & Mahoney's lands placement for two of its sparkling mixer SKUs at Target stores nationwide.

Califia Farms Announces Non-Dairy Drinkable Yogurt Line

Expanding its already vast range of plant-based beverage offerings, Califia Farms announced today the launch of a new four-SKU line of non-dairy drinkable yogurts formulated with the company’s proprietary Califia Culture Blend.

On-Premise, Retail Strategies Complement Growth at Ripe

Fueled by recent proprietary innovations in packaging and dispensing technology, Ripe Craft Juice and Ripe Bar Juice are now in a position to grow both jointly and independently, with two distinct product offerings that can meet consumers either on-premise or at the grocery store.