Brand News
Jan 9, 2014Activate Signs Distribution Deal With SafewayLOS ANGELES — ACTIVATE Drinks, a leading innovator of nutrient-enhanced waters and pioneer of the fresh twist cap technology, today announced its expanded…Nov 4, 2013Last Updated Nov 4, 2013Activate Drinks Expands East Coast DistributionLOS ANGELES — ACTIVATE Drinks, a leading innovator of nutrient-enhanced waters and pioneer of the fresh twist cap technology, today announced its expanded…
Aug 19, 2013Last Updated Sep 9, 2015Video: Activate Looks to Make Strides with Major Marketing Initiative, New Kids’ LineWith a deep and established presence in the Los Angeles market and having recently gained a toehold in New York City, Activate is now setting its sights on…Jul 9, 2013Last Updated Jul 9, 2013ACTIVATE Drinks Announces ‘Stop Vitamin Cruelty’ CampaignLOS ANGELES — ACTIVATE Drinks, a leading innovator of nutrient-enhanced waters and pioneers of the fresh twist cap technology, today announced its summer 2013…Apr 16, 2013Last Updated Apr 16, 2013ACTIVATE Drinks Announces New Jersey Distribution Partnership with Crescent BeverageEnhanced Beverage Company Teams with Natural & Organic Drinks Distributor to Support Continued Northeast Growth LOS ANGELES (PRWEB) April 16, 2013 — ACTIVATE…Oct 8, 2012ACTIVATE Drinks’ Groundbreaking Social Experiment Proves That People Want to Be ActiveGET ACTIVATED Pop-Up Shop Highlights Consumer Willingness to Get Active with the Right Motivation LOS ANGELES–(BUSINESS WIRE)—ACTIVATE, the innovative,…
Oct 4, 2012Last Updated Sep 9, 2015Activate Elevates Mirza to President as Holland Departs CEO RoleAs Rising Beverage Co. prepares to relocate its headquarters from Newport Beach, to Los Angeles, Dan Holland has stepped down as CEO citing concerns about a…
Aug 3, 2012Last Updated Sep 9, 2015Activate Opens Pop-up Shop, Consumers Pay by “Calories or Cash”In one of the more creative uses for the retail medium, Activate has launched a new pop-up shop in Venice, CA that asks consumers to pay for its…May 23, 2012Last Updated May 23, 2012ACTIVATE Drinks to Enhance Full Line of Beverages for 2012Enhanced taste, formula and packaging will help you GET ACTIVATED LOS ANGELES–(BUSINESS WIRE)—ACTIVATE, the innovative, nutrient-enhanced water beverage that…Apr 18, 2012ACTIVATE Drinks Partners with Celebrity Fitness Trainer Juliet Kaska to Offer Fans Free Fitness ClassesEnhanced vitamin beverage company will help Los Angeles-area consumers GET ACTIVATED LOS ANGELES–(BUSINESS WIRE)-–ACTIVATE, the innovative, enhanced vitamin…Apr 6, 2012Last Updated Apr 6, 2012ACTIVATE Drinks Announces Earth Month Partnership with American ForestsLos Angeles-based beverage company to plant one tree for every three bottles of ACTIVATE purchased in select retailers throughout April LOS ANGELES–(BUSINESS…
Feb 28, 2012Last Updated Sep 9, 2015Activate Slapped with Class-Action LawsuitAnd the hits just keep on coming. A class-action lawsuit filed in Los Angeles Superior Court on Feb. 24 accuses Rising Beverage Co. – the owner of Activate —…Oct 27, 2011Last Updated Oct 28, 2011ACTIVATE Drinks “Scores” Philip Rivers and Josh Freeman as Brand AmbassadorsLOS ANGELES–(BUSINESS WIRE) — ACTIVATE, the innovative, enhanced vitamin beverage ideal for people with active lifestyles, today announced a two-year…Oct 21, 2011ACTIVATE Launches First Traditional Marketing CampaignOctober 18, 2011 – ACTIVATE, the enhanced water beverage category innovator with its patented twist cap delivery system, is launching its first traditional…
Aug 19, 2013Last Updated Sep 9, 2015Video: Activate Looks to Make Strides with Major Marketing Initiative, New Kids’ LineWith a deep and established presence in the Los Angeles market and having recently gained a toehold in New York City, Activate is now setting its sights on…Jul 9, 2013Last Updated Jul 9, 2013ACTIVATE Drinks Announces ‘Stop Vitamin Cruelty’ CampaignLOS ANGELES — ACTIVATE Drinks, a leading innovator of nutrient-enhanced waters and pioneers of the fresh twist cap technology, today announced its summer 2013…Apr 16, 2013Last Updated Apr 16, 2013ACTIVATE Drinks Announces New Jersey Distribution Partnership with Crescent BeverageEnhanced Beverage Company Teams with Natural & Organic Drinks Distributor to Support Continued Northeast Growth LOS ANGELES (PRWEB) April 16, 2013 — ACTIVATE…Oct 8, 2012ACTIVATE Drinks’ Groundbreaking Social Experiment Proves That People Want to Be ActiveGET ACTIVATED Pop-Up Shop Highlights Consumer Willingness to Get Active with the Right Motivation LOS ANGELES–(BUSINESS WIRE)—ACTIVATE, the innovative,…Oct 4, 2012Last Updated Sep 9, 2015Activate Elevates Mirza to President as Holland Departs CEO RoleAs Rising Beverage Co. prepares to relocate its headquarters from Newport Beach, to Los Angeles, Dan Holland has stepped down as CEO citing concerns about a…Aug 3, 2012Last Updated Sep 9, 2015Activate Opens Pop-up Shop, Consumers Pay by “Calories or Cash”In one of the more creative uses for the retail medium, Activate has launched a new pop-up shop in Venice, CA that asks consumers to pay for its…May 23, 2012Last Updated May 23, 2012ACTIVATE Drinks to Enhance Full Line of Beverages for 2012Enhanced taste, formula and packaging will help you GET ACTIVATED LOS ANGELES–(BUSINESS WIRE)—ACTIVATE, the innovative, nutrient-enhanced water beverage that…Apr 18, 2012ACTIVATE Drinks Partners with Celebrity Fitness Trainer Juliet Kaska to Offer Fans Free Fitness ClassesEnhanced vitamin beverage company will help Los Angeles-area consumers GET ACTIVATED LOS ANGELES–(BUSINESS WIRE)-–ACTIVATE, the innovative, enhanced vitamin…Apr 6, 2012Last Updated Apr 6, 2012ACTIVATE Drinks Announces Earth Month Partnership with American ForestsLos Angeles-based beverage company to plant one tree for every three bottles of ACTIVATE purchased in select retailers throughout April LOS ANGELES–(BUSINESS…Feb 28, 2012Last Updated Sep 9, 2015Activate Slapped with Class-Action LawsuitAnd the hits just keep on coming. A class-action lawsuit filed in Los Angeles Superior Court on Feb. 24 accuses Rising Beverage Co. – the owner of Activate —…Oct 27, 2011Last Updated Oct 28, 2011ACTIVATE Drinks “Scores” Philip Rivers and Josh Freeman as Brand AmbassadorsLOS ANGELES–(BUSINESS WIRE) — ACTIVATE, the innovative, enhanced vitamin beverage ideal for people with active lifestyles, today announced a two-year…Oct 21, 2011ACTIVATE Launches First Traditional Marketing CampaignOctober 18, 2011 – ACTIVATE, the enhanced water beverage category innovator with its patented twist cap delivery system, is launching its first traditional…