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Reed’s Inc. Launches Ready-to-Drink Mule With Real Ginger

Reed’s Inc. (NASDAQ: REED), America’s #1 name in ginger has launched its first-ever alcoholic beverage: Reed’s® Zero Sugar Classic Mule, a naturally brewed, ready-to-drink ginger mule made in partnership with Full Sail Brewing Co., Oregon’s award-winning craft brewer.

Reed’s: Zero Sugar, Ginger Ale Drive 13% Q1 Growth

After production issues hobbled growth last year, Reed’s Inc. reported in an earnings call yesterday that it has rebounded with 13% net sales growth to $9.5 million in Q1. Speaking with investors yesterday, Reed’s CEO Norman Snyder said the company’s volume growth was driven by distribution expansion and higher velocities.

Reed’s Inc. Launches Real Ginger Ale

Reed’s Inc., America’s #1 name in ginger, has launched Real Ginger Ale, an all-natural Ginger Ale packed with real, fresh ginger. Reed’s Real Ginger Ale is available in two crisp, clean, classic varieties: Original and Zero Sugar Original.

Norman E. Snyder Named CEO At Reed’s Inc

Reed’s Inc. announced today that COO Norman E. Snyder, Jr. will succeed interim CEO John Bello in a permanent capacity effective March 1. Snyder will take on the role just months after joining Reed’s in September during a management shakeup that also saw the exit of CEO Val Stalowir.

Reed’s Launches Wellness Ginger Shots

Ginger and Functional Shot lovers can now enjoy their favorites in a new way. Reed’s Inc., America’s #1 name in ginger, has launched Reed’sWellness Shots. Each variety is packed with fresh organic ginger and shelf stable so you can get your daily dose of powerful ginger every-time, anywhere.

Reed’s: Production Snafus Drive Net Sales Down 19% in Q3

Reed’s Inc. continued its uneven 2019 commercial performance in the third quarter, as production challenges for the ginger ale maker sparked a 19% decrease in net sales during the period, according to financial results released by the company.

Reed’s Inc. Announces Proposed Public Offering of Common Stock

Reed’s Inc., owner of the nation’s leading portfolio of handcrafted, all-natural beverages, has announced that it intends to offer shares of its common stock in an underwritten public offering.

Reed’s Inc. and Full Sail Brewing Partner to Launch Reed’s Ready-to-Drink Craft Ginger Mules

Reed’s Inc., owner of the nation’s leading portfolio of handcrafted, all-natural beverages and Full Sail Brewing Co. (“Full Sail”), Oregon’s award-winning craft brewer, has announced entry into agreements for the development, marketing and distribution of ready-to-drink Reed’s Craft Ginger Mules, which come in two flavors: Classic and Zero Sugar.

Reed’s: Supply Chain Issues Lead to Disappointing Q2

While customer demand for Reed’s products has grown, the company was hit by supply chain shortages during the second quarter of 2019 which resulted in an underwhelming growth report and delays on new product launches.

Press Clips: The Cultural Influence of AriZona Iced Tea

Last week, Eater analyzed the eternal cool factor of AriZona Iced Tea, the 99 cent 24 oz. gas station mainstay which hit shelves in 1992. The brand has withstood the test of time, somehow avoiding the trappings of trendy 90s nostalgia to become what Eater calls simply “a mood.”

Reed’s: Strong Virgil’s Sales Drive Q1 Growth

The company generated $8.4 million in net sales during the first quarter, up 2% from 2018. Sales of the core Reed’s Ginger Beer line were up 15% while craft soda Virgil’s grew 46%. Gross profit increased 9% to $2.5 million and gross margin increased 185 basis points to 30%.

Reed’s Launches New “They Fooled Your Mom” Marketing Campaign

Reaching for a ginger ale soda when you have an upset stomach? You’re not alone, as 88 percent of moms say they would give their child or another family member ginger ale soda to soothe an upset stomach. However, the truth is there is almost no real ginger in conventional ginger ale sodas and certainly not enough for a functional benefit

Reed’s: Growth Plans Outlined in Q4 and Full Year Earnings

Speaking to investors on the company’s fourth quarter and full year earnings report call yesterday, Reed’s CEO Val Stalowir said since completing its three-phase rebrand and company restructuring the ginger beer maker is now focused on accelerated growth in 2019.


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