Brand News
Mar 29, 2010Last Updated Sep 9, 2015The Coca-Cola Co. Announces Integration LeadershipATLANTA, March 29, 2010 – The Coca-Cola Company today announced that Brian P. Kelley, currently president and general manager, Still Beverages and Supply…Mar 26, 2010The Flow: Diet grows as CSDs decline; Glover joins Live panelON TOP Diet grows as CSD decline slows – Sales of carbonated soft drinks declined in 2009, but at a lower rate than they have been recently, according to new…Mar 10, 2010Gold Peak Tea with Real Brewed Taste Chills Out Nationwide and Becomes More ‘Picnic-Friendly’ATLANTA–(BUSINESS WIRE)–Gold Peak® has gone from cool to cold nationwide in family size, and is now more picnic-friendly with new plastic bottles. Gold Peak,…Feb 26, 2010The Flow: Coke to bottle domestically; Pepsi deal near closeON TOP Coke to buy CCE’s N. American operations – The Coca-Cola Co., Inc. announced its intent to acquire Coca-Cola Enterprises’ North American bottling…Feb 16, 2010The Flow: Colorado bev. tax advances; PBG buys Ab-Tex bottlerON TOP Colorado’s State Senate passed a bill that would end the 2.9 percent sales tax exemption on candy and soda. The measure passed by a party-line vote of…Feb 12, 2010The Flow: ABA earns critic’s praise; BevNET Live NY announcedON TOP ABA’s calorie labeling plan earns critic kudos – The American Beverage Association announced plans Tuesday to simplify calorie information and make it…Jan 28, 2010New Coca-Cola Ads Debuting During Broadcast of Super Bowl XLIV Are Part of Something BiggerATLANTA–(BUSINESS WIRE)–What if you could watch a sneak peek of the new Coca-Cola commercials that will debut during the Super Bowl telecast, give a virtual…Jan 22, 2010The Flow: Coke vet joins FRS; txt msg marketing for beveragesON TOP FRS hires former Coke exec as CEO – The FRS Company announced it has named Carl Sweat, a former Coca-Cola, North America executive, as Chief Executive…Jan 15, 2010The Flow: BevNET’s 2010 Supplier and Sevice, Beverage GuidesON TOP BevNET’s 2010 Supplier and Service Guide – BevNET.com’s 2010 Supplier & Services Guide provides a catalog of companies whose products and services for…Jan 5, 2010The Flow: Hansen nudges Coke on Peace Tea; CSPI labeling callON TOP Hansen Beverage Company is in discussions with The Coca-Cola Co. Inc. and some of its main bottlers to get Peace Tea into the Coke distribution system…Dec 11, 2009The Flow: Inside Coke’s VEB unit; Coconut water due for shiftON TOP BevNET Live: VEB Chief Explains Coke’s Innovation Push – With a surprising number of new beverage brands to choose from, Coke’s newest innovation unit…Dec 4, 2009The Flow: FDA announces new guidelines; ABA’s $7m tax lobbyON TOP The U.S. Food and Drug Administration released guidance for determining the difference between liquid dietary supplements and beverages. Link The…Dec 3, 2009Just in Time for the Holidays, New Coca-Cola Mini Can Now Available in New York City and Washington, D.CNEW YORK, December 3, 2009 /PRNewswire/ – Coca-Cola welcomed its new 90-calorie Coca-Cola Mini can to New York City yesterday just in time for the holidays, by…Nov 17, 2009Coca-Cola Introduces New Visual Identity for Global Juice PortfolioATLANTA–(BUSINESS WIRE)–The Coca-Cola Company today unveiled a new visual identity for key brands in the Company’s extensive family of juice beverages. The…