Clearly Canadian has experienced the heights of success and the depths of bankruptcy. Now the Toronto-based sweetened sparkling water brand is figuring out how to strike the right balance between 1990s nostalgia and the modern, better-for-you beverage business.
In this week’s new products roundup, Mitra9 ventures into the Kanna-infused beverage space, Alani Nu’s Hawaiian Shaved Ice gets refreshed both outside and inside the can and Chobani expands its tea lineup.
In this People Moves roundup: Longtime Rockstar Energy executive vice president of sales and distribution Joey Cannata departs the brand and Cie Nicholson joins the advisory board at Lavit, plus new hires at Clearly Canadian and Zola.
Bai CMO Michael Simon discusses the company’s decision to move creative in-house; Twitter bans a fake RC Cola parody account after its political tweet goes viral; Nutrition Policy Institute members call for energy drink caffeine caps; Nostalgia helps drive a Clearly Canadian revival; USA Today reports on the rise of craft soda
TORONTO, CANADA, February 2, 2009 — 20 years after it was first introduced in the U.S., CLEARLY CANADIAN has re-launched its entire brand line-up with new packaging, new graphics and new flavors with lower calories. The brand is positioned as delicious sparkling flavored water, the healthier alternative in the $100 Billion+ North American carbonated soft […]
TORONTO–(BUSINESS WIRE)–CLEARLY CANADIAN BRANDS (OTCBB:CCBEF) today announced that in the upcoming 4th quarter it will be launching its revamped line-up of Clearly Canadian sparkling flavored waters in 20 oz and 1 Liter PET, which will be produced under their new bottling agreement with Cott Corporation. With a focus on this new beverage launch and a […]
TORONTO–(BUSINESS WIRE)–Clearly Canadian Brands (OTCBB:CCBEF) (the “Company“) today announced that it has signed an agreement with Cott Corporation, the largest private bottling group in the world, to bottle Clearly Canadian Beverages in 20 oz and 1 L PET. Under the terms of the agreement, Cott Corporation will bottle Clearly Canadian sparkling flavored waters at strategically […]
FINANCIAL Coca-Cola Bottling says it plans to cut 5%, or 350 workers, to help offset the rising costs of sweetener and diesel fuel, Fortune reported. The Charlotte, N.C.-based bottler expects to take a charge between $4 million and $5 million to cover severance and other expenses. • Clearly Canadian Brands announced that on July 14, […]
Wednesday September 26, VANCOUVER, British Columbia – Clearly Canadian (OTCBB:CCBEF – News; the "Company") is pleased to announce that it has completed a $9.36 million financing from institutional investors through the sale of a senior convertible note with a $2.33 conversion price and a 9% interest rate. The Company will receive gross proceeds from the […]
British Columbia – July 26, 2007 – Clearly Canadian Beverage Corporation (OTCBB:CCBEF) (the “Company”) announced today that it has hired the INOV8 Beverage Company to develop a new line of beverages under the Clearly Canadian trademark that will capitalize on the brand’s heritage in the fast growing water business. INOV8 is led by two beverage […]
VANCOUVER, BC – July 16, 2007 – Clearly Canadian (OTCBB:CCBEF – News; the “Company”) is pleased to announce that it has added another quality partner to its growing network of North American distributors. Haralambos Beverage Co. will now be distributing Clearly Canadian products including Clearly Canadian sparkling flavored waters and our new line up of […]
VANCOUVER, British Columbia – Clearly Canadian (OTCBB:CCBEF – News; the “Company”) is pleased to announce that its new line-up of Natural Enhanced Waters (dailyEnergy, dailyVitamin and dailyHydration, a certified organic essence water) has been listed with Loblaws, Canada’s largest supermarket chain and will be available in all of their Natural Value departments. This, combined with […]
VANCOUVER, British Columbia – Clearly Canadian Beverage Corporation (OTCBB:CCBEF – News; the “Company”) announced today that its new line-up of Enhanced Daily Waters have debuted in Canada in the 7- Eleven convenience store chain where it has been listed on a national basis. “As one of the world’s leading chains of convenience stores, with some […]
Clearly Canadian Beverage Corporation (OTCBB:CCBEF), is pleased to announce the launch of a new proprietary 1-Liter plastic bottle for our Clearly Canadian sparkling flavoured waters. Stated Brent Lokash, President of Clearly Canadian: “We are extremely pleased with the reception for this new bottle format from both the consumer and our retail clients. Clearly Canadian consumers […]
