Headlines

Gallery: May’s New Product Launches

In this gallery, we highlight a handful of the notable new products introduced to market or announced in the past month, including new packaging formats for Natalie’s Orchid Island Juice and CHERRISH, an imported flash-brewed coffee from one of Japan’s top RTD brands, and protein-packed chocolate milk versions of two classic candy bars.

Euromonitor: ‘Indulgent’ Brands Must ‘Meet Consumers Where They’re At’

In the face of a changing consumer landscape, food and beverage brands marketing “indulgent” products must grapple with new challenges where consumers are planning their indulgence occasions, governments are increasing regulations, and innovation crossovers are blurring the lines between not just categories but whole industries.

VPX Files Motion to Expedite Injunction Ruling in Monster Case

Bang Energy maker Vital Pharmaceuticals (VPX Sports) has filed an expedited motion for a preliminary judgement in its legal battle with Monster Energy Corp. over alleged trade dress infringement related to the latter’s REIGN line.

Cusa Tea Closes $2.5M Series A Round

Boulder, Colo.-based premium instant tea maker Cusa Tea has completed a $2.5 million Series A funding round led by Break Trail Ventures and S Cap, the company announced yesterday.

Elevator Talk: Agua Rica Offers a Refreshing Take on Aguas Frescas

Julian Hakim is a partner at Agua Rica, a modern aguas frescas brand that aims to bring the traditional Mexican treat to the drink isle in a natural way. The startup brand which launched just four months ago crafts its lineup of beverages using all natural and non-gmo ingredients with real cane sugar.

FDA Issues Guidance on Date Labeling

From “Sell By” to “Best Before” to “Best If Used By,” the many ways in which CPG products are date coded are creating consumer confusion over how long food is actually safe to eat.

Monster Executive Named in Lawsuit Leaves

More than a year after five women announced they were suing Monster Energy, alleging a rampant culture of sexual harassment and retaliation within the company, another executive named in one of the complaints has parted ways with the company.

Nielsen: Modest Growth in All Channel Non-Alc Beverage

Growth in total dollar sales for non-alcoholic beverages and snacks was a modest 1.3% during the four-week period ending on May 18, according to an analysis of Nielsen data by Wells Fargo Securities.

Gallery: The New Spirits of Early Summer

In this gallery, we highlight a handful of notable new spirit ranges and limited releases, including two new expressions from Woodford Reserve, a Great Lakes-inspired vodka from New Holland Spirits, and Australian distiller Starward's debut U.S. release.

Taste Radio Insider Ep. 35: What Happened To Kumbaya In Kombucha? And Is Fat Truly Back?

In the latest installment of Taste Radio Insider, the hosts discussed the fallout from a controversial profile of GT’s Kombucha creator GT Dave in Forbes magazine. Later in the show, we feature an interview with Suzie Yorke, the founder/CEO of Love Good Fats, a fast-growing maker of keto-friendly snack bars and shakes that is attempting to become the “beacon brand” for healthy fats.

Forbes Fallout: Health-Ade, KeVita React to GT’s Feature Story

In an article published earlier this month, GT’s Living Foods founder and CEO GT Dave sat down with Forbes reporter Chloe Sorvino at his Beverly Hills mansion for a deep dive into the making of his kombucha empire in which he appeared to take a few conspicuous swipes at some of his company’s rising competitors.

Inside Vita Coco’s Bathroom Breakout

Last Wednesday, Vita Coco began the day by launching its new Impossible to Hate campaign -- a marketing drive to promote its pressed coconut water line. By 3 p.m. their social media coordinator was standing in the bathroom holding a jug of urine and asking for an address where she could mail it.